Roy Peter Clark is vice president and senior scholar at the Poynter Institute, where he has taught writing since 1979. He is a Distinguished Service Member of the American Society of News Editors.

Clark has taught writing at every level -- from school children to Pulitzer Prize-winning authors -- for more than 30 years, and has spoken about the writer's craft on The Oprah Winfrey Show, NPR and Today; at conferences from Singapore to Brazil; and at news organizations from The New York Times to the Sowetan in South Africa.

He is the author of "Writing Tools: 50 Essential Strategies for Every Writer," the book and the blog. Other books include: "Free to Write: A Journalist Teaches Young Writers," "Coaching Writers: Editors and Reporters Working Together," "America's Best Newspaper Writing," "The Craft and Values of American Journalism" and "The Changing South of Gene Patterson: The Journalism of Civil Rights, 1960-1968."

Read his complete Poynter profile here.