Anatomy of a Newspaper: Understanding the Business
Self-Directed CoursePrice:Learn how a newspaper functions as a business by exploring the structure of its departments -- from newsroom to advertising to circulation.
API Transformation Tour: Business Model Innovation Resources and Links
Self-Directed CoursePrice: Transformation Tour participants can enroll using the PIN provided by the workshop organizers. Questions? Email us at info@newsu.org.Learn about key business model innovations and map implementation programs in this course by API and Poynter's NewsU.
API Transformation Tour: Content Strategies Resources and Links
Self-Directed CoursePrice: Transformation Tour participants can enroll using the PIN provided by the workshop organizers. Questions? Email us at info@newsu.org.Learn about key digital content strategies and map implementation programs in this course by API and Poynter's NewsU.
API Transformation Tour: Digital Publishing Revenue Resources and Links
Self-Directed CoursePrice: Transformation Tour participants can enroll using the PIN provided by the workshop organizers. Questions? Email us at info@newsu.org.Find new ways to drive revenue from your content in this workshop course by API and Poynter's NewsU.
API Transformation Tour: Selling Digital Products Resources and Links
Self-Directed CoursePrice: Transformation Tour participants can enroll using the PIN provided by the workshop organizers. Questions? Email us at info@newsu.org.Learn to take advantage of the strenghts of sales teams, product knowledge and focus on emerging products.
API Transformation Tour: Transformational Communities
Self-Directed CoursePrice: Transformation Tour participants can enroll using the PIN provided by the workshop organizers. Questions? Email us at info@newsu.org.Learn about transformational communities in this course by API and Poynter's NewsU.
Audience Growth and Digital Content Strategies: API Training
Self-Directed CoursePrice: This $34.95 course is free thanks to the support of the American Press Institute.Your guide to key strategies for your digital content that can help your organization improve its digital presence and grow audience.
Beyond the Inverted Pyramid: Creating Alternative Story Forms
Self-Directed CoursePrice:Write, edit and present information that engages time-crunched readers.
Big Ideas with a Payoff for Your Newsroom
WebinarPrice: $24.95Learn what products, processes and projects are working in newsrooms these days.
Business Model Innovation and Growth Strategies: API Training
Self-Directed CoursePrice: This $34.95 course is free thanks to the support of the American Press Institute.How digital-only sales and services can boost revenue and help you stay competitive in the digital world.
Designing and Selling Effective Multimedia Ad Campaigns
WebinarPrice: $24.95Tools and techniques to develop and effectively sell agency-quality multimedia advertising campaigns.
E-Commerce Strategies: Deals Malls and Targeted Segments: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.In this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.In this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
Easy Interactivity with Meograph: A Digital Tools Tutorial
WebinarPrice: This $29.95 Webinar is free thanks to the support of the American Press Institute and Knight Foundation.The two most viral types of media are videos and infographics. Learn how you can do both with Meograph.
Essentials Drive Newspaper Sales
WebinarPrice: $24.95Learn smart sales strategies that sell newspapers.
Freedom of Information
Self-Directed CoursePrice: This course is free to registered users of News University.Use FOI laws to strengthen your reporting with public documents.
Grow Preprint Revenue and Mine Profitable ZIP Codes
WebinarPrice: $24.95How to build a successful preprint action plan and measure your results. With handouts.
How to Organize Your Sales Team for Success: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn to take advantage of strengths of the sales team by structuring them in a way to maximize and grow digital sales.
How to Work with Campaign Finance Data
WebinarPrice: $9.95Learn how to use and understand campaign finance data, including producing simple data visualizations and maps using free tools.
Innovation at Work: Helping New Ideas Succeed
Self-Directed CoursePrice: FreeLearn ways to make your organization more innovative.
Interactive Storytelling with Zeega: A Digital Tools Tutorial
WebinarSign up now for the
May 23 WebinarPrice: This $29.95 Webinar is free thanks to the support of the American Press Institute and Knight Foundation.Learn to easily tell beautiful immersive stories combining personal content with media curated from across the web.
Layout-driven Editing: A Seminar Snapshot
Seminar SnapshotPrice:How two newspapers implemented an innovative process in which stories are written to fit pre-designed page templates.
Long-Tail Channels for Small and Medium Businesses: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.This Seminar Snapshot from API's Transformation Tour shows how tele-sales and the long-tail approach can dramatically boost your media company's digital revenue.
Mario Garcia on WSJ Tabloid Design
Seminar SnapshotPrice: This snapshot is free for registered users of NewsU.Examine the tools and techniques used by the international editions of The Wall Street Journal.
New Revenue for News Organizations
WebinarPrice: $24.95Explore ways that news organizations can tap into revenue opportunities, including small local advertisers and mobile services.
New Sources of Digital Content: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.This seminar snapshot from API's Transformation Tour shows how content contributions from members of the community and user-generated content can transform a digital media platform.
Remaking Student Media, Inside and Out
WebinarSign up now for the
June 20 WebinarPrice: $9.95Explore four key steps for remaking student media.
Reporting on Sexual Violence
Self-Directed CoursePrice: This $29.95 course is free thanks to a grant by National Sexual Violence Resource CenterExplore strategies and statistics to help you tell powerful stories with context, accuracy and sensitivity.
Social Media: Strategies and Tools for News
Self-Directed CoursePrice: $14.95Explore the strategy and tools to effectively integrate social media into all aspects of your journalism--including newsgathering, verification, audience engagement and distribution.
State of the News Media (2011)
WebinarPrice: $9.95Get an analysis of key trends facing print, broadcast and online from the State of the News Media 2011 report .
Succeeding in Sales with Emerging Digital Products: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn to focus on emerging products that drive results for the client.
Targeting New Audiences: Finding Your Niche
Self-Directed CoursePrice:Starting a new print publication or Web site? Explore ways to get to know your audience and get your ideas off the ground.
The News Biz: What's Happening, What's Next?
WebinarPrice: $19.95The bottom line on newspapers' business troubles. When and how can they recover?
Using Analytics and Web Metrics to Grow Your Audience: API Training
Seminar SnapshotPrice: This $24.95 course is free thanks to the generous support of the American Press Institute.This Seminar Snapshot from API's Transformation Tour shows you how to use analytic tools to understand digital audiences and how that information can shape your content strategies.
شبكات الإعلام الاجتماعي: استراتيجيات وأدوات للأخبار
Self-Directed CoursePrice:Understand the impact of social media on journalism and learn to effectively integrate social media into your newsgathering.