Anatomy of a Newspaper: Understanding the Business
Self-Directed CoursePrice:Learn how a newspaper functions as a business by exploring the structure of its departments -- from newsroom to advertising to circulation.
API Transformation Tour: Meters, Members and Digital Publishing Revenue, Resources and Links
Self-Directed CoursePrice: Transformation Tour participants can enroll using the PIN provided by the workshop organizers. Questions? Email us at info@newsu.org.Find new ways to drive revenue from your content in this workshop course by API and Poynter's NewsU.
Beyond the Inverted Pyramid: Creating Alternative Story Forms
Self-Directed CoursePrice:Write, edit and present information that engages time-crunched readers.
Color in News Design
Self-Directed CoursePrice:Learn how the visual elements of color, contrast and dimension complement the written word.
E-Commerce Strategies: Deals Malls and Targeted Segments: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.In this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.In this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
Easy Interactivity with Meograph: A Digital Tools Tutorial
WebinarPrice: This $29.95 Webinar is free thanks to the support of the American Press Institute and Knight Foundation.The two most viral types of media are videos and infographics. Learn how you can do both with Meograph.
Essentials Drive Newspaper Sales
WebinarPrice: $24.95Learn smart sales strategies that sell newspapers.
Freedom of Information
Self-Directed CoursePrice: This course is free to registered users of News University.Use FOI laws to strengthen your reporting with public documents.
Grow Preprint Revenue and Mine Profitable ZIP Codes
WebinarPrice: $24.95How to build a successful preprint action plan and measure your results. With handouts.
How to Work with Campaign Finance Data
WebinarPrice: $9.95Learn how to use and understand campaign finance data, including producing simple data visualizations and maps using free tools.
Innovation at Work: Helping New Ideas Succeed
Self-Directed CoursePrice: FreeLearn ways to make your organization more innovative.
Interactive Storytelling with Zeega: A Digital Tools Tutorial
WebinarPrice: This $29.95 Webinar is free thanks to the support of the American Press Institute and Knight Foundation.Learn to easily tell beautiful immersive stories combining personal content with media curated from across the web.
Layout-driven Editing: A Seminar Snapshot
Seminar SnapshotPrice:How two newspapers implemented an innovative process in which stories are written to fit pre-designed page templates.
Mario Garcia on WSJ Tabloid Design
Seminar SnapshotPrice: This snapshot is free for registered users of NewsU.Examine the tools and techniques used by the international editions of The Wall Street Journal.
New Sources of Digital Content: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.This seminar snapshot from API's Transformation Tour shows how content contributions from members of the community and user-generated content can transform a digital media platform.
Remaking Student Media, Inside and Out
WebinarSign up now for the
June 20 WebinarPrice: $9.95Explore four key steps for remaking student media.
Reporting on Sexual Violence
Self-Directed CoursePrice: This $29.95 course is free thanks to a grant by National Sexual Violence Resource CenterExplore strategies and statistics to help you tell powerful stories with context, accuracy and sensitivity.
State of the News Media (2011)
WebinarPrice: $9.95Get an analysis of key trends facing print, broadcast and online from the State of the News Media 2011 report .
Succeeding in Sales with Emerging Digital Products: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn to focus on emerging products that drive results for the client.
Targeting New Audiences: Finding Your Niche
Self-Directed CoursePrice:Starting a new print publication or Web site? Explore ways to get to know your audience and get your ideas off the ground.
The News Biz: What's Happening, What's Next?
WebinarPrice: $19.95The bottom line on newspapers' business troubles. When and how can they recover?