Anatomy of a Newspaper: Understanding the Business
Self-Directed CourseLearn how a newspaper functions as a business by exploring the structure of its departments -- from newsroom to advertising to circulation.
API Transformation Tour: Business Model Innovation Resources and Links
Self-Directed CourseLearn about key business model innovations and map implementation programs in this course by API and Poynter's NewsU.
API Transformation Tour: Content Strategies Resources and Links
Self-Directed CourseLearn about key digital content strategies and map implementation programs in this course by API and Poynter's NewsU.
API Transformation Tour: Digital Publishing Revenue Resources and Links
Self-Directed CourseFind new ways to drive revenue from your content in this workshop course by API and Poynter's NewsU.
API Transformation Tour: Selling Digital Products Resources and Links
Self-Directed CourseLearn to take advantage of the strenghts of sales teams, product knowledge and focus on emerging products.
API Transformation Tour: Transformational Communities
Self-Directed CourseLearn about transformational communities in this course by API and Poynter's NewsU.
Audience Growth and Digital Content Strategies: API Training
Self-Directed CourseYour guide to key strategies for your digital content that can help your organization improve its digital presence and grow audience.
Big Ideas with a Payoff for Your Newsroom
WebinarLearn what products, processes and projects are working in newsrooms these days.
Business Model Innovation and Growth Strategies: API Training
Self-Directed CourseHow digital-only sales and services can boost revenue and help you stay competitive in the digital world.
How to Organize Your Sales Team for Success: API Training
Seminar SnapshotLearn to take advantage of strengths of the sales team by structuring them in a way to maximize and grow digital sales.
Mobile Content: Seven Business Strategies for News Media
WebinarStrategies media companies are developing to tap into mobile audiences and revenue
Navigating Copyright and Fair Use Issues in an Open-Source World
WebinarLearn how to use copyright as a publishing tool, rather than as a reason to not use others’ content.
Online Advertising and News Site Credibility
WebinarDoes online advertising damage the credibility of your news or your advertisers? Do readers notice? Learn from the findings of a recent APME study.
Social Media: Strategies and Tools for News
Self-Directed CourseExplore the strategy and tools to effectively integrate social media into all aspects of your journalism--including newsgathering, verification, audience engagement and distribution.
State of the News Media (2011)
WebinarGet an analysis of key trends facing print, broadcast and online from the State of the News Media 2011 report .
Using Analytics and Web Metrics to Grow Your Audience: API Training
Seminar SnapshotThis Seminar Snapshot from API's Transformation Tour shows you how to use analytic tools to understand digital audiences and how that information can shape your content strategies.
Using Analytics to Drive Website Success
WebinarIt's easy to get lost in numbers. Here are some tips to stay focused and effective.