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  • All Courses
  • Anatomy of a Newspaper: Understanding the Business

    Self-Directed Course

    Learn how a newspaper functions as a business by exploring the structure of its departments -- from newsroom to advertising to circulation.

    Learn More
  • Brainstorming Great Ideas: Editors' Boot Camp

    Seminar Snapshot

    How to brainstorm for breaking news, ongoing stories and enterprise, plus six keys to brainstorming.

    Learn More
  • Content Curation and Creation with Spundge: A Digital Tools Tutorial

    Webinar

    Learn how Spundge helps you cover a beat, research stories, collaborate with colleagues, and create content and curated streams.

    Learn More
  • Converting to Tabloid

    Seminar Snapshot

    Explore how The Wall Street Journal redesigned its international editions, moving from broadsheet to tabloid.

    Learn More
  • Designing and Selling Effective Multimedia Ad Campaigns

    Webinar

    Tools and techniques to develop and effectively sell agency-quality multimedia advertising campaigns.

    Learn More
  • Don’t Get Fooled Again: Best Practices for Online Verification

    Webinar

    Learn how to spot online hoaxes and verify content, images and video you find on social networks.

    Learn More
  • E-Commerce Strategies: Deals Malls and Targeted Segments: API Training

    Seminar Snapshot

    In this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.

    Learn More
  • E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training

    Seminar Snapshot

    Learn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.

    Learn More
  • E-Commerce Strategies: Transforming Classified Car Ads: API Training

    Seminar Snapshot

    In this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.

    Learn More
  • Entrepreneurial Journalism: Revenue and Marketing

    Self-Directed Course

    Explore business strategies and build a money-making plan for your new news site.

    Learn More
  • Five Steps to Stronger Data Visualization

    Webinar

    Learn how well-edited data can reveal patterns and connections to a bigger picture.

    Learn More
  • Freedom of Information

    Self-Directed Course

    Use FOI laws to strengthen your reporting with public documents.

    Learn More
  • How to Write Short and Well

    Webinar

    Learn the most reliable tools for writing short – across media platforms – and well.

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  • Illustrating the Story: Comics and Illustrated Journalism

    Webinar

    Use new forms of visual storytelling, including comics and multimedia illustration, to engage audiences.

    Learn More
  • Intro to Digital Ad Sales

    Webinar

    How can you make money with your online content? Learn what's working, what's not and what's ahead in turning content into revenue.

    Learn More
  • Journalism Entrepreneurs: Making Money Building Your Business

    Seminar Snapshot

    Find out how founder of paidContent, Rafat Ali, took his company from a small apartment to selling it to the Guardian in 2010.

    Learn More
  • Journalism Entrepreneurs: Making Money from Premium Content

    Seminar Snapshot

    Learn how premium content and syndication allow journalism entrepreneurs to repurpose their work for significantly more revenue.

    Learn More
  • Journalism Entrepreneurs: Making Money from Subscriptions

    Seminar Snapshot

    Subscriptions that work often share one of two characteristics. Find out what they are and whether your site fits the bill.

    Learn More
  • Journalism Entrepreneurs: Making Your Startup Successful

    Seminar Snapshot

    Entrepreneur and author Mark Briggs offers six keys to success for those starting online media ventures.

    Learn More
  • Journalism Entrepreneurs: Planning and Making Money From Events

    Seminar Snapshot

    Learn how your organization can succeed with events, from setting goals and expectations to building a budget.

    Learn More
  • Long-Tail Channels for Small and Medium Businesses: API Training

    Seminar Snapshot

    This Seminar Snapshot from API's Transformation Tour shows how tele-sales and the long-tail approach can dramatically boost your media company's digital revenue.

    Learn More
  • Mario Garcia on WSJ Tabloid Design

    Seminar Snapshot

    Examine the tools and techniques used by the international editions of The Wall Street Journal.

    Learn More
  • Navigating Copyright and Fair Use Issues in an Open-Source World

    Webinar

    Learn how to use copyright as a publishing tool, rather than as a reason to not use others’ content.

    Learn More
  • New Sources of Digital Content: API Training

    Seminar Snapshot

    This seminar snapshot from API's Transformation Tour shows how content contributions from members of the community and user-generated content can transform a digital media platform.

    Learn More
  • Online Advertising and News Site Credibility

    Webinar

    Does online advertising damage the credibility of your news or your advertisers? Do readers notice? Learn from the findings of a recent APME study.

    Learn More
  • Remaking Student Media, Inside and Out

    Webinar
    Sign up now for the
    June 20 Webinar

    Explore four key steps for remaking student media.

    Learn More
  • Reporting on Sexual Violence

    Self-Directed Course

    Explore strategies and statistics to help you tell powerful stories with context, accuracy and sensitivity.

    Learn More
  • Social Media: Strategies and Tools for News

    Self-Directed Course

    Explore the strategy and tools to effectively integrate social media into all aspects of your journalism--including newsgathering, verification, audience engagement and distribution.

    Learn More
  • State of the News Media (2011)

    Webinar

    Get an analysis of key trends facing print, broadcast and online from the State of the News Media 2011 report .

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  • Targeting New Audiences: Finding Your Niche

    Self-Directed Course

    Starting a new print publication or Web site? Explore ways to get to know your audience and get your ideas off the ground.

    Learn More
  • The News Biz: What's Happening, What's Next?

    Webinar

    The bottom line on newspapers' business troubles. When and how can they recover?

    Learn More
  • Tumblr for Journalists: Best Practices and Strategies

    Webinar

    Learn how to use Tumblr to maximize your storytelling, research and social community engagement.

    Learn More
  • Using Analytics and Web Metrics to Grow Your Audience: API Training

    Seminar Snapshot

    This Seminar Snapshot from API's Transformation Tour shows you how to use analytic tools to understand digital audiences and how that information can shape your content strategies.

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  • شبكات الإعلام الاجتماعي: استراتيجيات وأدوات للأخبار

    Self-Directed Course

    Understand the impact of social media on journalism and learn to effectively integrate social media into your newsgathering.

    Learn More
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