Anatomy of a Newspaper: Understanding the Business
Self-Directed CourseLearn how a newspaper functions as a business by exploring the structure of its departments -- from newsroom to advertising to circulation.
Becoming a More Effective Reporter: Telling Untold Stories (Oct 2013)
Online Group SeminarApply by
September 30 for this Online Group SeminarImprove your ability to find and tell stories off the beaten path in your community.
Brainstorming Great Ideas: Editors' Boot Camp
Seminar SnapshotHow to brainstorm for breaking news, ongoing stories and enterprise, plus six keys to brainstorming.
Content Curation and Creation with Spundge: A Digital Tools Tutorial
WebinarLearn how Spundge helps you cover a beat, research stories, collaborate with colleagues, and create content and curated streams.
Converting to Tabloid
Seminar SnapshotExplore how The Wall Street Journal redesigned its international editions, moving from broadsheet to tabloid.
Covering Communities in a Time of Change: Reporting With Patchwork Nation
WebinarGo beyond the red/blue metaphors and get new tools for understanding your audience and the nation.
Covering Drones in U.S. Airspace and in Your Community
WebinarSign up now for the
June 28 WebinarHow to cover the rising use of drones in commercial airspace – by companies, law enforcement and others.
Designing and Selling Effective Multimedia Ad Campaigns
WebinarTools and techniques to develop and effectively sell agency-quality multimedia advertising campaigns.
Don’t Get Fooled Again: Best Practices for Online Verification
WebinarLearn how to spot online hoaxes and verify content, images and video you find on social networks.
E-Commerce Strategies: Deals Malls and Targeted Segments: API Training
Seminar SnapshotIn this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training
Seminar SnapshotLearn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads: API Training
Seminar SnapshotIn this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
Entrepreneurial Journalism: Revenue and Marketing
Self-Directed CourseExplore business strategies and build a money-making plan for your new news site.
Five Steps to Stronger Data Visualization
WebinarLearn how well-edited data can reveal patterns and connections to a bigger picture.
Freedom of Information
Self-Directed CourseUse FOI laws to strengthen your reporting with public documents.
Handling Race and Ethnicity
Self-Directed CourseExamine whether and how to use racial and ethnic descriptions in news stories.
How to Work with Campaign Finance Data
WebinarLearn how to use and understand campaign finance data, including producing simple data visualizations and maps using free tools.
How to Write Short and Well
WebinarLearn the most reliable tools for writing short – across media platforms – and well.
Illustrating the Story: Comics and Illustrated Journalism
WebinarUse new forms of visual storytelling, including comics and multimedia illustration, to engage audiences.
Interactive Storytelling with Zeega: A Digital Tools Tutorial
WebinarLearn to easily tell beautiful immersive stories combining personal content with media curated from across the web.
Intro to Digital Ad Sales
WebinarHow can you make money with your online content? Learn what's working, what's not and what's ahead in turning content into revenue.
Journalism Entrepreneurs: Making Money Building Your Business
Seminar SnapshotFind out how founder of paidContent, Rafat Ali, took his company from a small apartment to selling it to the Guardian in 2010.
Journalism Entrepreneurs: Making Money from Premium Content
Seminar SnapshotLearn how premium content and syndication allow journalism entrepreneurs to repurpose their work for significantly more revenue.
Journalism Entrepreneurs: Making Money from Subscriptions
Seminar SnapshotSubscriptions that work often share one of two characteristics. Find out what they are and whether your site fits the bill.
Journalism Entrepreneurs: Making Your Startup Successful
Seminar SnapshotEntrepreneur and author Mark Briggs offers six keys to success for those starting online media ventures.
Journalism Entrepreneurs: Planning and Making Money From Events
Seminar SnapshotLearn how your organization can succeed with events, from setting goals and expectations to building a budget.
Long-Tail Channels for Small and Medium Businesses: API Training
Seminar SnapshotThis Seminar Snapshot from API's Transformation Tour shows how tele-sales and the long-tail approach can dramatically boost your media company's digital revenue.
Mario Garcia on WSJ Tabloid Design
Seminar SnapshotExamine the tools and techniques used by the international editions of The Wall Street Journal.
Navigating Copyright and Fair Use Issues in an Open-Source World
WebinarLearn how to use copyright as a publishing tool, rather than as a reason to not use others’ content.
New Sources of Digital Content: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows how content contributions from members of the community and user-generated content can transform a digital media platform.
Online Advertising and News Site Credibility
WebinarDoes online advertising damage the credibility of your news or your advertisers? Do readers notice? Learn from the findings of a recent APME study.
Reporting on Sexual Violence
Self-Directed CourseExplore strategies and statistics to help you tell powerful stories with context, accuracy and sensitivity.
Social Media: Strategies and Tools for News
Self-Directed CourseExplore the strategy and tools to effectively integrate social media into all aspects of your journalism--including newsgathering, verification, audience engagement and distribution.
State of the News Media (2011)
WebinarGet an analysis of key trends facing print, broadcast and online from the State of the News Media 2011 report .
Targeting New Audiences: Finding Your Niche
Self-Directed CourseStarting a new print publication or Web site? Explore ways to get to know your audience and get your ideas off the ground.
The News Biz: What's Happening, What's Next?
WebinarThe bottom line on newspapers' business troubles. When and how can they recover?
Tumblr for Journalists: Best Practices and Strategies
WebinarLearn how to use Tumblr to maximize your storytelling, research and social community engagement.
Using Analytics and Web Metrics to Grow Your Audience: API Training
Seminar SnapshotThis Seminar Snapshot from API's Transformation Tour shows you how to use analytic tools to understand digital audiences and how that information can shape your content strategies.
شبكات الإعلام الاجتماعي: استراتيجيات وأدوات للأخبار
Self-Directed CourseUnderstand the impact of social media on journalism and learn to effectively integrate social media into your newsgathering.