Learn strategies, techniques and questions that can help you coach writers to produce stories that are clear, focused, powerful and compelling.

Learn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.

Learn how a backpack journalist survives and reports in such places as Haiti, Juarez Mexico and East Africa.

This Seminar Snapshot from API's Transformation Tour shows how tele-sales and the long-tail approach can dramatically boost your media company's digital revenue.

This seminar snapshot from API's Transformation Tour shows how content contributions from members of the community and user-generated content can transform a digital media platform.

Develop a multimedia program that prepares students to be active participants in today's journalism.

This seminar snapshot from API's Transformation Tour shows the difference between brand and affinity marketing in social media.

Learn to focus on emerging products that drive results for the client.

This Seminar Snapshot from API's Transformation Tour shows you how to use analytic tools to understand digital audiences and how that information can shape your content strategies.

Learn how short-form techniques like sound bites, transitions, composition, clean sound and moments, can be used in long-form video storytelling.