Converting to Tabloid
Seminar SnapshotPrice:Explore how The Wall Street Journal redesigned its international editions, moving from broadsheet to tabloid.
Disruptive Innovation and Dual Transformation: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free due to the generous support of the American Press Institute.This seminar snapshot from API's Transformation Tour shows how Disruptive Innovation and Dual Transformation can change the face of media business.
E-Commerce Strategies: Deals Malls and Targeted Segments: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.In this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.In this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
Face-to-Face: "Testing Grounds"
Seminar SnapshotPrice: $9.95Reporters Kris Hundley and Kathleen Flynn discuss their experience in producing "Testing Grounds," an award-winning story about drug testing in India.
Face-to-Face: Lessons of an International Backpack Journalist
Seminar SnapshotPrice: $9.95Learn how a backpack journalist survives and reports in such places as Haiti, Juarez Mexico and East Africa.
Face-to-Face: Reporting on Revolution
Seminar SnapshotPrice: $9.95See Egypt through the eyes of independent journalist Sharif Abdel Kouddous.
Face-to-Face: Reports From Gaza and The West Bank
Seminar SnapshotPrice: $9.95Learn methods on how to report from the West Bank or Gaza Strip from a veteran journalist.
Face-to-Face: Undercover in Bahrain
Seminar SnapshotPrice: $9.95Mae Ying Welsh discusses how she produced the award-winning documentary "Bahrain: Shouting in the Dark"
How to Organize Your Sales Team for Success: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn to take advantage of strengths of the sales team by structuring them in a way to maximize and grow digital sales.
Long-Tail Channels for Small and Medium Businesses: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.This Seminar Snapshot from API's Transformation Tour shows how tele-sales and the long-tail approach can dramatically boost your media company's digital revenue.
Mario Garcia on WSJ Tabloid Design
Seminar SnapshotPrice: This snapshot is free for registered users of NewsU.Examine the tools and techniques used by the international editions of The Wall Street Journal.
New Sources of Digital Content: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.This seminar snapshot from API's Transformation Tour shows how content contributions from members of the community and user-generated content can transform a digital media platform.
Social Media and Journalism: What Works and Why
Seminar SnapshotPrice: $14.95Explore current uses, roles, opportunities and challenges in social media when it combines with journalism and some possible future outcomes.
Social Strategies, Passion Marketing and Audience Growth: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.This seminar snapshot from API's Transformation Tour shows the difference between brand and affinity marketing in social media.
Succeeding in Sales with Emerging Digital Products: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn to focus on emerging products that drive results for the client.
The Ethical Investigator
Seminar SnapshotPrice: $24.95Being ethical doesn't mean being timid. Find out what it takes to get the great stories -- the right way.
The Science and Art of Story Posting: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.This seminar snapshot from API's Transformation Tour shows how you can use analytics to determine how and to post content so that you can maximize your audience.
Using Analytics and Web Metrics to Grow Your Audience: API Training
Seminar SnapshotPrice: This $24.95 course is free thanks to the generous support of the American Press Institute.This Seminar Snapshot from API's Transformation Tour shows you how to use analytic tools to understand digital audiences and how that information can shape your content strategies.
