Anatomy of a Newspaper: Understanding the Business
Self-Directed CourseLearn how a newspaper functions as a business by exploring the structure of its departments -- from newsroom to advertising to circulation.
API Transformation Tour: Business Model Innovation Resources and Links
Self-Directed CourseLearn about key business model innovations and map implementation programs in this course by API and Poynter's NewsU.
API Transformation Tour: Content Strategies Resources and Links
Self-Directed CourseLearn about key digital content strategies and map implementation programs in this course by API and Poynter's NewsU.
API Transformation Tour: Meters, Members and Digital Publishing Revenue, Resources and Links
Self-Directed CourseFind new ways to drive revenue from your content in this workshop course by API and Poynter's NewsU.
Don’t Get Fooled Again: Best Practices for Online Verification
WebinarLearn how to spot online hoaxes and verify content, images and video you find on social networks.
E-Commerce Strategies: Deals Malls and Targeted Segments: API Training
Seminar SnapshotIn this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training
Seminar SnapshotLearn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads: API Training
Seminar SnapshotIn this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
How to Organize Your Sales Team for Success: API Training
Seminar SnapshotLearn to take advantage of strengths of the sales team by structuring them in a way to maximize and grow digital sales.
Introduction to Ethical Decision-Making
Self-Directed CourseEthics is not separate from the daily work of journalists. Learn the process before you're faced with a tough call on deadline.
Mobile Content: Seven Business Strategies for News Media
WebinarStrategies media companies are developing to tap into mobile audiences and revenue
Reporting on Sexual Violence
Self-Directed CourseExplore strategies and statistics to help you tell powerful stories with context, accuracy and sensitivity.
Social Media: Strategies and Tools for News
Self-Directed CourseExplore the strategy and tools to effectively integrate social media into all aspects of your journalism--including newsgathering, verification, audience engagement and distribution.
Succeeding in Sales with Emerging Digital Products: API Training
Seminar SnapshotLearn to focus on emerging products that drive results for the client.
The Ethical Investigator
Seminar SnapshotBeing ethical doesn't mean being timid. Find out what it takes to get the great stories -- the right way.
Understanding Internet Basics for a Better Online News Operation
WebinarWhat every digital journalist, editor and publisher should know about how the Internet works and what it does with online content.
Using Analytics and Web Metrics to Grow Your Audience: API Training
Seminar SnapshotThis Seminar Snapshot from API's Transformation Tour shows you how to use analytic tools to understand digital audiences and how that information can shape your content strategies.
Using Analytics to Drive Website Success
WebinarIt's easy to get lost in numbers. Here are some tips to stay focused and effective.
شبكات الإعلام الاجتماعي: استراتيجيات وأدوات للأخبار
Self-Directed CourseUnderstand the impact of social media on journalism and learn to effectively integrate social media into your newsgathering.