Anatomy of a Newspaper: Understanding the Business
Self-Directed CoursePrice:Learn how a newspaper functions as a business by exploring the structure of its departments -- from newsroom to advertising to circulation.
API Transformation Tour: Meters, Members and Digital Publishing Revenue, Resources and Links
Self-Directed CoursePrice: Transformation Tour participants can enroll using the PIN provided by the workshop organizers. Questions? Email us at info@newsu.org.Find new ways to drive revenue from your content in this workshop course by API and Poynter's NewsU.
E-Commerce Strategies: Deals Malls and Targeted Segments: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.In this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.In this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
Essentials Drive Newspaper Sales
WebinarPrice: $24.95Learn smart sales strategies that sell newspapers.
Freedom of Information
Self-Directed CoursePrice: This course is free to registered users of News University.Use FOI laws to strengthen your reporting with public documents.
Grow Preprint Revenue and Mine Profitable ZIP Codes
WebinarPrice: $24.95How to build a successful preprint action plan and measure your results. With handouts.
Improve Your Teaching With Case Studies
WebinarPrice: $9.95Learn how the case method can train your students to think for themselves, based on the experiences of the Knight Case Studies Initiative.
Innovation at Work: Helping New Ideas Succeed
Self-Directed CoursePrice: FreeLearn ways to make your organization more innovative.
Introduction to Ethical Decision-Making
Self-Directed CoursePrice:Ethics is not separate from the daily work of journalists. Learn the process before you're faced with a tough call on deadline.
Mario Garcia on WSJ Tabloid Design
Seminar SnapshotPrice: This snapshot is free for registered users of NewsU.Examine the tools and techniques used by the international editions of The Wall Street Journal.
Remaking Student Media, Inside and Out
WebinarSign up now for the
June 20 WebinarPrice: $9.95Explore four key steps for remaking student media.
Reporting on Sexual Violence
Self-Directed CoursePrice: This $29.95 course is free thanks to a grant by National Sexual Violence Resource CenterExplore strategies and statistics to help you tell powerful stories with context, accuracy and sensitivity.
State of the News Media (2011)
WebinarPrice: $9.95Get an analysis of key trends facing print, broadcast and online from the State of the News Media 2011 report .
Succeeding in Sales with Emerging Digital Products: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn to focus on emerging products that drive results for the client.
The Ethical Investigator
Seminar SnapshotPrice: $24.95Being ethical doesn't mean being timid. Find out what it takes to get the great stories -- the right way.