E-Commerce Strategies: Deals Malls and Targeted Segments: API Training
Seminar SnapshotIn this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training
Seminar SnapshotLearn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads: API Training
Seminar SnapshotIn this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
Face-to-Face: Lessons of an International Backpack Journalist
Seminar SnapshotLearn how a backpack journalist survives and reports in such places as Haiti, Juarez Mexico and East Africa.
New Sources of Digital Content: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows how content contributions from members of the community and user-generated content can transform a digital media platform.
Plagiarism in the 21st Century
Seminar SnapshotExamine plagiarism in the context of today's digital publishing.
Social Strategies, Passion Marketing and Audience Growth: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows the difference between brand and affinity marketing in social media.
The Editor's Toolkit: Editors' Boot Camp
Seminar SnapshotPick up the tips, tricks (and, yes, secrets) of successful veteran editors
The Ethical Investigator
Seminar SnapshotBeing ethical doesn't mean being timid. Find out what it takes to get the great stories -- the right way.
The Science and Art of Story Posting: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows how you can use analytics to determine how and to post content so that you can maximize your audience.
Using Analytics and Web Metrics to Grow Your Audience: API Training
Seminar SnapshotThis Seminar Snapshot from API's Transformation Tour shows you how to use analytic tools to understand digital audiences and how that information can shape your content strategies.
Video Storytelling with the Pros: Discover the Magic Moments in Breaking News
Seminar SnapshotLearn how to uncover magic moments in a breaking news video story and to use them, along with natural sound, to bring subjects to life.
Video Storytelling with the Pros: Doing It All Efficiently
Seminar SnapshotLearn how short-form techniques like sound bites, transitions, composition, clean sound and moments, can be used in long-form video storytelling.
Video Storytelling with the Pros: Shooting Efficiently on Deadline
Seminar SnapshotLearn tips and tricks for being prepared for the unexpected during a video shoot for a story.
Video Storytelling with the Pros: Shooting for the Web
Seminar SnapshotLearn how the instant nature of the web affects what you do and how it differs from TV.