Learn how an online-only news organization functions as a business by exploring its structure, departments and business model.

Learn to take advantage of the strenghts of sales teams, product knowledge and focus on emerging products.

Get to know your local online audience and see what the power of local content can mean for you.

This hands-on, project-based course will help you develop web publishing skills from the ground up – no prior programming experience necessary.

How digital-only sales and services can boost revenue and help you stay competitive in the digital world.

Learn how Spundge helps you cover a beat, research stories, collaborate with colleagues, and create content and curated streams.

Learn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.

Learn how well-edited data can reveal patterns and connections to a bigger picture.

Learn to take advantage of strengths of the sales team by structuring them in a way to maximize and grow digital sales.

Use new forms of visual storytelling, including comics and multimedia illustration, to engage audiences.

Learn ways to make your organization more innovative.

Learn to easily tell beautiful immersive stories combining personal content with media curated from across the web.

Explore the groundbreaking work of six sites, and prepare yourself and your newsroom for deadline coverage.

Does online advertising damage the credibility of your news or your advertisers? Do readers notice? Learn from the findings of a recent APME study.

Examine the five steps for creating successful Web projects and how they were used in award-winning work.

Explore four key steps for remaking student media.

Explore strategies and statistics to help you tell powerful stories with context, accuracy and sensitivity.

Explore current uses, roles, opportunities and challenges in social media when it combines with journalism and some possible future outcomes.

This seminar snapshot from API's Transformation Tour shows the difference between brand and affinity marketing in social media.