Advertising Revenue Boosters
Seminar SnapshotThis replay is one of five in the Poynter Conference Broadcast series, "A Post-Recession Advertising Strategy: Where Will the Money Go."
Anatomy of a Newspaper: Understanding the Business
Self-Directed CourseLearn how a newspaper functions as a business by exploring the structure of its departments -- from newsroom to advertising to circulation.
API Transformation Tour: Selling Digital Products Resources and Links
Self-Directed CourseLearn to take advantage of the strenghts of sales teams, product knowledge and focus on emerging products.
Audience Growth and Digital Content Strategies: API Training
Self-Directed CourseYour guide to key strategies for your digital content that can help your organization improve its digital presence and grow audience.
Becoming a More Effective Reporter: Telling Untold Stories (Oct 2013)
Online Group SeminarApply by
September 30 for this Online Group SeminarImprove your ability to find and tell stories off the beaten path in your community.
Beyond the Inverted Pyramid: Creating Alternative Story Forms
Self-Directed CourseWrite, edit and present information that engages time-crunched readers.
Big Ideas with a Payoff for Your Newsroom
WebinarLearn what products, processes and projects are working in newsrooms these days.
Brainstorming Great Ideas: Editors' Boot Camp
Seminar SnapshotHow to brainstorm for breaking news, ongoing stories and enterprise, plus six keys to brainstorming.
Building Effective News & Information Websites
Online Group SeminarThis hands-on, project-based course will help you develop web publishing skills from the ground up – no prior programming experience necessary.
Building Effective News & Information Websites: HTML & CSS (March 2013)
Online Group SeminarThis hands-on, project-based course will help you develop web publishing skills from the ground up – no prior programming experience necessary.
Building Effective News & Information Websites: jQuery & WordPress (September 2013)
Online Group SeminarApply by
July 1 for this Online Group SeminarThis hands-on, project-based course will help you create interactive, dynamic websites with cutting-edge tools and techniques.
Coaching Writers: Editors' Boot Camp
Seminar SnapshotLearn strategies, techniques and questions that can help you coach writers to produce stories that are clear, focused, powerful and compelling.
Content Curation and Creation with Spundge: A Digital Tools Tutorial
WebinarLearn how Spundge helps you cover a beat, research stories, collaborate with colleagues, and create content and curated streams.
Covering Communities in a Time of Change: Reporting With Patchwork Nation
WebinarGo beyond the red/blue metaphors and get new tools for understanding your audience and the nation.
Don’t Get Fooled Again: Best Practices for Online Verification
WebinarLearn how to spot online hoaxes and verify content, images and video you find on social networks.
E-Commerce Strategies: Deals Malls and Targeted Segments: API Training
Seminar SnapshotIn this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training
Seminar SnapshotLearn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads: API Training
Seminar SnapshotIn this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
Easy Interactivity with Meograph: A Digital Tools Tutorial
WebinarThe two most viral types of media are videos and infographics. Learn how you can do both with Meograph.
Five Steps to Stronger Data Visualization
WebinarLearn how well-edited data can reveal patterns and connections to a bigger picture.
Freedom of Information
Self-Directed CourseUse FOI laws to strengthen your reporting with public documents.
Getting Started With Google Fusion Tables
WebinarLearn how Fusion Tables can help you host, visualize and publish your data as maps, charts and timelines.
Grow Preprint Revenue and Mine Profitable ZIP Codes
WebinarHow to build a successful preprint action plan and measure your results. With handouts.
Handling Race and Ethnicity
Self-Directed CourseExamine whether and how to use racial and ethnic descriptions in news stories.
How to Work with Campaign Finance Data
WebinarLearn how to use and understand campaign finance data, including producing simple data visualizations and maps using free tools.
How to Write Short and Well
WebinarLearn the most reliable tools for writing short – across media platforms – and well.
Illustrating the Story: Comics and Illustrated Journalism
WebinarUse new forms of visual storytelling, including comics and multimedia illustration, to engage audiences.
Innovation at Work: Helping New Ideas Succeed
Self-Directed CourseLearn ways to make your organization more innovative.
Interactive Storytelling with Zeega: A Digital Tools Tutorial
WebinarSign up now for the
May 23 WebinarLearn to easily tell beautiful immersive stories combining personal content with media curated from across the web.
Intro to Digital Ad Sales
WebinarHow can you make money with your online content? Learn what's working, what's not and what's ahead in turning content into revenue.
Layout-driven Editing: A Seminar Snapshot
Seminar SnapshotHow two newspapers implemented an innovative process in which stories are written to fit pre-designed page templates.
Mario Garcia on WSJ Tabloid Design
Seminar SnapshotExamine the tools and techniques used by the international editions of The Wall Street Journal.
Mobile Content: Seven Business Strategies for News Media
WebinarStrategies media companies are developing to tap into mobile audiences and revenue
Moving From Print to Web Design: 5 Things You Need to Know
WebinarSteps you can take right away to move toward online and interactive news design.
Navigating Copyright and Fair Use Issues in an Open-Source World
WebinarLearn how to use copyright as a publishing tool, rather than as a reason to not use others’ content.
New Sources of Digital Content: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows how content contributions from members of the community and user-generated content can transform a digital media platform.
Online Advertising and News Site Credibility
WebinarDoes online advertising damage the credibility of your news or your advertisers? Do readers notice? Learn from the findings of a recent APME study.
Remaking Student Media, Inside and Out
WebinarSign up now for the
June 20 WebinarExplore four key steps for remaking student media.
Reporting on Sexual Violence
Self-Directed CourseExplore strategies and statistics to help you tell powerful stories with context, accuracy and sensitivity.
Social Media: Strategies and Tools for News
Self-Directed CourseExplore the strategy and tools to effectively integrate social media into all aspects of your journalism--including newsgathering, verification, audience engagement and distribution.