100 Ideas to Make Your Journalism Better
WebinarPrice: $24.95Improve your writing, your digital skills, your visual storytelling and more in this special Poynter faculty event to celebrate our 100th Webinar.
Anatomy of a Multimedia News Organization
Self-Directed CoursePrice:Learn how an online-only news organization functions as a business by exploring its structure, departments and business model.
Anatomy of a Newspaper: Understanding the Business
Self-Directed CoursePrice:Learn how a newspaper functions as a business by exploring the structure of its departments -- from newsroom to advertising to circulation.
API Transformation Tour: Future of Mobile Publishing Resources and Links
Self-Directed CoursePrice: Transformation Tour participants can enroll using the PIN provided by the workshop organizers. Questions? Email us at info@newsu.org.Learn how consumers' shift to mobile devices has changed the market, mobile web strategies and native apps, and sell mobile advertising.
API Transformation Tour: Meters, Members and Digital Publishing Revenue, Resources and Links
Self-Directed CoursePrice: Transformation Tour participants can enroll using the PIN provided by the workshop organizers. Questions? Email us at info@newsu.org.Find new ways to drive revenue from your content in this workshop course by API and Poynter's NewsU.
Audience Growth and Digital Content Strategies: API Training
Self-Directed CoursePrice: This $34.95 course is free thanks to the support of the American Press Institute.Your guide to key strategies for your digital content that can help your organization improve its digital presence and grow audience.
Build and Engage Local Audiences Online
Self-Directed CoursePrice:Get to know your local online audience and see what the power of local content can mean for you.
Business Model Innovation and Growth Strategies: API Training
Self-Directed CoursePrice: This $34.95 course is free thanks to the support of the American Press Institute.How digital-only sales and services can boost revenue and help you stay competitive in the digital world.
Designing and Selling Effective Multimedia Ad Campaigns
WebinarPrice: $24.95Tools and techniques to develop and effectively sell agency-quality multimedia advertising campaigns.
E-Commerce Strategies: Deals Malls and Targeted Segments: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.In this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.In this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
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Elevate Social Media Storytelling with RebelMouse: A Digital Tools Tutorial
WebinarSign up now for the
September 12 WebinarPrice: This $29.95 Webinar is free thanks to the support of the American Press Institute and Knight Foundation.Your guide to real-time social publishing with RebelMouse--a tool that lets you pull in and customize social networks.
Essentials Drive Newspaper Sales
WebinarPrice: $24.95Learn smart sales strategies that sell newspapers.
Facebook for Journalists
WebinarPrice: $24.95Use Facebook to reach new readers, enhance storytelling and engage an online audience.
Flash for Journalists: 10 Things You Need to Know (2009 edition)
WebinarPrice: $24.95Learn what Flash is, what it can do and how it works to create multimedia storytelling. Plus handout.
Freedom of Information
Self-Directed CoursePrice: This course is free to registered users of News University.Use FOI laws to strengthen your reporting with public documents.
Grow Preprint Revenue and Mine Profitable ZIP Codes
WebinarPrice: $24.95How to build a successful preprint action plan and measure your results. With handouts.
How to Organize Your Sales Team for Success: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn to take advantage of strengths of the sales team by structuring them in a way to maximize and grow digital sales.
Innovation at Work: Helping New Ideas Succeed
Self-Directed CoursePrice: FreeLearn ways to make your organization more innovative.
Leading an Online Newsroom: What You Need to Know
Self-Directed CoursePrice:Address the challenges of guiding your newsroom through the transition to an online publication.
Lessons from a Contest: Inside NPPA 2008: Still Photography and Web Sites
WebinarPrice: FreeHear the judges discuss trends in multimedia, editing and other topics in this year's competition.
Long-Tail Channels for Small and Medium Businesses: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.This Seminar Snapshot from API's Transformation Tour shows how tele-sales and the long-tail approach can dramatically boost your media company's digital revenue.
Multimedia Reporting: Covering Breaking News
Self-Directed CoursePrice:Explore the groundbreaking work of six sites, and prepare yourself and your newsroom for deadline coverage.
Online Media Law: The Basics for Bloggers and Other Publishers
Self-Directed CoursePrice:Guidelines on copyright, defamation and privacy for anyone who publishes content online.
Online Project Development: Part 2
Self-Directed CoursePrice:Three models of excellence show you how to plan, report, produce, market and assess Web projects.
Reporting on Sexual Violence
Self-Directed CoursePrice: This $29.95 course is free thanks to a grant by National Sexual Violence Resource CenterExplore strategies and statistics to help you tell powerful stories with context, accuracy and sensitivity.
Reporting With Video: Basics for Print Journalists
WebinarPrice: $24.95Basic video techniques and principles for print reporters and still photographers making the transition to multimedia storytelling.
Social Media and Journalism: What Works and Why
Seminar SnapshotPrice: $14.95Explore current uses, roles, opportunities and challenges in social media when it combines with journalism and some possible future outcomes.
Social Media and Your 2012 Election Coverage
WebinarPrice: $9.95Learn how political campaigns are using social media and what you need to know to deliver the coverage your community needs.
Social Media: Strategies and Tools for News
Self-Directed CoursePrice: $14.95Explore the strategy and tools to effectively integrate social media into all aspects of your journalism--including newsgathering, verification, audience engagement and distribution.
Social Strategies, Passion Marketing and Audience Growth: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.This seminar snapshot from API's Transformation Tour shows the difference between brand and affinity marketing in social media.
State of the News Media (2011)
WebinarPrice: $9.95Get an analysis of key trends facing print, broadcast and online from the State of the News Media 2011 report .
Succeeding in Sales with Emerging Digital Products: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.Learn to focus on emerging products that drive results for the client.
Targeting New Audiences: Finding Your Niche
Self-Directed CoursePrice:Starting a new print publication or Web site? Explore ways to get to know your audience and get your ideas off the ground.
The Community Journalism Series: Contributing to a Local Publication
Self-Directed CoursePrice:Explore essential journalism skills and principles in this introduction to producing news.
The Science and Art of Story Posting: API Training
Seminar SnapshotPrice: This $24.95 course is being offered free, thanks to the generous support of the American Press Institute.This seminar snapshot from API's Transformation Tour shows how you can use analytics to determine how and to post content so that you can maximize your audience.
The Science of Search: Guiding Online Readers to Your Content
WebinarPrice: $24.95Use search keywords and other tools to help news aggregators and social media sites point to your online content.
Using Analytics and Web Metrics to Grow Your Audience: API Training
Seminar SnapshotPrice: This $24.95 course is free thanks to the generous support of the American Press Institute.This Seminar Snapshot from API's Transformation Tour shows you how to use analytic tools to understand digital audiences and how that information can shape your content strategies.
Video Storytelling for the Web
Self-Directed CoursePrice:The basics you need to plan, shoot and edit video stories for the Web. This is a good introduction to video concepts.