2012 APME Social Media Credibility Series
Training PackageLearn how different news organizations approach social media credibility.
Purchase any two courses in this Training Package for $24.95, and receive the third course free of charge. APME members get a discount on individual Webinars, but not on the package. Find details about the AMPE discount on the individual Webinars.
What will I learn?
Understand how to develop social media credibility standards and practices in your organization. Learn from the research, lessons and experiences of three news organizations that tackled and studied an aspect of social media credibility.
A Post-Recession Advertising Strategy Series: Where Will the Money Go
Training PackageLeaders from half a dozen news organizations as well as advertising and industry experts discuss a post-recession advertising strategy.
Adobe Indesign
NewsU Tech CourseSoftware training to help you create professional design using Adobe InDesign.
Alcatel-Lucent Effective Writing Certificate
Certificate ProgramThe Poynter NewsU / Alcatel-Lucent “Certificate in Effective Writing” shows that you have a solid foundation in the essentials of journalism.
Assessments for this certificate
- Journalism Fundamentals: Course Assessment
Measures your understanding of the content in the course "Journalism Fundamentals: Craft & Values" at Poynter's NewsU.
- News Sense: The Building Blocks of News: Course Assessment
Measures your understanding of the content in the course "News Sense: The Building Blocks of News" at Poynter's NewsU.
- The Writer's Workbench: 50 Tools You Can Use: Course Assessment
Measures your understanding of the content in the course "The Writer's Workbench," at Poynter's NewsU.
- Alcatel-Lucent: Language Primer Final Exam: Grammar
This final exam for "Language Primer: Grammar, Punctuation and Word Use," measures your understanding of the principles and rules of the English language. This final contains 50 questions. You are allowed three attempts to pass this exam with an 80%.
- Alcatel-Lucent: Language Primer Final Exam: Punctuation
This final exam for "Language Primer: Grammar, Punctuation and Word Use," measures your understanding of the principles and rules of the English language. This final contains 50 questions. You are allowed three attempts to pass this exam with an 80%.
- Alcatel-Lucent: Language Primer Final Exam: Word Use
This final exam for "Language Primer: Grammar, Punctuation and Word Use," measures your understanding of the principles and rules of the English language. This final contains 50 questions. You are allowed three attempts to pass this exam with an 80%.
- How to Use Detail in Your Writing: Course Assessment
- Write with Voice and Tone: Course Assessment
Measures your understanding of the content in the course "Write with Voice and Tone" at Poynter's NewsU.
- Journalism Fundamentals: Course Assessment
APME Online Credibility Series
Training PackageLearn how different news organizations approach online credibility.
Basic Reporting and Writing Certificate Program
Certificate ProgramDemonstrate your knowledge of essential reporting and writing skills by earning this certificate from Poynter's NewsU.
Assessments for this certificate
- The Writer's Workbench: 50 Tools You Can Use: Course Assessment
Measures your understanding of the content in the course "The Writer's Workbench," at Poynter's NewsU.
- Cleaning Your Copy: Grammar, Style and More: Course Assessment
Measures your understanding of the content in the course "Cleaning Your Copy" at Poynter's NewsU.
- The Interview: Course Assessment
Measures your understanding of the content in the course "The Interview" at Poynter's NewsU.
- Get Me Rewrite: Course Assessment
Measures your understanding of the content in the course "Get Me Rewrite: The Craft of Revision" at Poynter's NewsU.
- The Writer's Workbench: 50 Tools You Can Use: Course Assessment
Bridging the Gap Between Content & Commerce: Digital Ad Sales Series
Training PackageUnderstand the digital sales and advertising landscape and how you can develop new sales and advertising strategies.
Canadian Broadcasting Corporation: SEO and Online Headlines Training Package
Training PackageSearch engines have the potential to deliver huge traffic to your site. How do you tap into those tools while still writing engaging headlines for readers? Can you write for Google and for online readers?
For information about enrolling in this package, please contact the CBC at training.englishservices@cbc.ca. For information about developing custom training with Poynter NewsU, please contact us at info@newsu.org.
Copyright and Plagiarism Training Package
Training PackageIn the evolving landscape of publishing, journalists face growing legal and ethical challenges. In these two Webinar replays, we tackle two of the most pressing issues: fair use and plagiarism.
In Navigating Copyright and Fair Use Issues in an Open-Source World, you'll learn how you can legally promote and build upon the existing work of others to develop innovative ideas and how copyright protects your work from being used illegally. This Webinar is led by Poynter's Ellyn Angelotti.
Digital Tools and Transition Series
Training PackageFind new ways to boost your online presence and expand your online audience.
DuPont Effective Writing Certificate Program
Certificate ProgramA certificate in "Effective Writing" from Poynter NewsU and DuPont shows that you have a solid foundation in the essentials of writing skills.
Assessments for this certificate
- Beyond the Inverted Pyramid: Course Assessment
Measures your understanding of the content in the course "Beyond the Inverted Pyramid: Creating Alternative Story Forms" at Poynter's NewsU.
- The Secret of Making Complicated Facts Easy Reading: Course Assessment
This proficiency test measures your understanding of the content in course "The Secret of Making Complicated Facts Easy Reading" at Poynter's NewsU.
- Get Me Rewrite: Course Assessment
Measures your understanding of the content in the course "Get Me Rewrite: The Craft of Revision" at Poynter's NewsU.
- Cleaning Your Copy: Grammar, Style and More: Course Assessment
Measures your understanding of the content in the course "Cleaning Your Copy" at Poynter's NewsU.
- Short Narrative Bursts: Social Media Writing Assessment
This assessment measures your understanding of the content in the course "Short Narrative Bursts: Social Media Writing" at Poynter's NewsU.
- The Writer's Workbench: 50 Tools You Can Use: Course Assessment
Measures your understanding of the content in the course "The Writer's Workbench," at Poynter's NewsU.
- Beyond the Inverted Pyramid: Course Assessment
Editors' Boot Camp 2013: A Poynter Broadcast Training Package
Training PackageExpert advice from the three Seminar Snapshots in this package will help you work with writers to generate better story ideas and tell them in ways that resonate with readers.
In a world where speed is of the essence, editors have more work than ever before. Yet the heart of the job stays the same: to help writers discover powerful stories and tell them in ways that will resonate with readers.
Get expert, practical advice from award-winning editors. You'll learn how to work with writers to generate better story ideas and shape those stories.
Entrepreneurial Journalism Certificate Program
Certificate ProgramA certificate in "Entrepreneurial Journalism" shows that you have a solid foundation in the principles and key concepts of entrepreneurial journalism.
Assessments for this certificate
- Becoming an Entrepreneurial Journalist: From Idea to Implementation: Course Assessment
Measures your understanding of the content in the course "Becoming an Entrepreneurial Journalist: From Idea to Implementation" at Poynter's NewsU.
- Innovation at Work: Helping New Ideas Succeed: Course Assessment
Measures your understanding of the content in the course "Innovation at Work: Helping New Ideas Succeed" at Poynter's NewsU.
- Entrepreneurial Journalism: Running the Business: Course Assessment
Measures your understanding of the content in the course "Entrepreneurial Journalism: Running the Business" at Poynter's NewsU.
- Six Traits of Successful Entrepreneurial Journalists: Course Assessment
Measures your understanding of the content in the course, "Six Traits of Successful Entrepreneurial Journalists" at Poynter's NewsU.
- Entrepreneurial Journalism: Revenue and Marketing: Course Assessment
Measures your understanding of the content in the course, "Entrepreneurial Journalism: Revenue and Marketing" at Poynter's NewsU.
- Journalism Entrepreneurs: Planning and Making Money from Events: Course Assessment
Measures your understanding of the content in the course, "Journalism Entrepreneurs: Planning and Making Money From Events" at Poynter's NewsU.
- Becoming an Entrepreneurial Journalist: From Idea to Implementation: Course Assessment
Entrepreneurial Journalism Training Package
Training PackageLooking for guidance for your journalism startup? We've gathered lessons and advice from successful entrepreneurs and experts into a unique e-learning program to help you take the next steps.
Essential Skills for the Digital Journalist: The Webinar Series
Training PackageGive us an hour a day--and in one week we'll make you smarter. These five Webinars will change the way you think about storytelling in digital platforms.
Find Focus for Your Video Stories: A Poynter Tutorial
Video TutorialPoynter's Al Tompkins teaches you the three-word guideline that will give your stories laser-beam focus.
Five Motivators to Engage Viewers: A Poynter Tutorial
Video TutorialPoynter's Al Tompkins shows you five sure-fire ways your story can connect with your audience.
McClatchy Improve Your Writing Certificate
Certificate ProgramThis certificate is for McClatchy employees who want to improve their writing and reporting skills.
Assessments for this certificate
- Get Me Rewrite: Course Assessment
Measures your understanding of the content in the course "Get Me Rewrite: The Craft of Revision" at Poynter's NewsU.
- The Writer's Workbench: 50 Tools You Can Use: Course Assessment
Measures your understanding of the content in the course "The Writer's Workbench," at Poynter's NewsU.
- Write with Voice and Tone: Course Assessment
Measures your understanding of the content in the course "Write with Voice and Tone" at Poynter's NewsU.
- Cleaning Your Copy: Grammar, Style and More: Course Assessment
Measures your understanding of the content in the course "Cleaning Your Copy" at Poynter's NewsU.
- How to Use Detail in Your Writing: Course Assessment
- Get Me Rewrite: Course Assessment
McClatchy Social Media Certificate
Certificate ProgramThis certificate in social media is designed for employees of the McClatchy Company.
Assessments for this certificate
- Short Narrative Bursts: Social Media Writing Assessment
This assessment measures your understanding of the content in the course "Short Narrative Bursts: Social Media Writing" at Poynter's NewsU.
- Social Media: Strategies and Tools for News: Course Assessment
Measures your understanding of the content in the course "Social Media: Strategies for News" at Poynter's NewsU.
- Understanding Social Media Tools and Techniques: Course Assessment
This assessments measures your understanding of the material in the course "Understanding Social Media Tools and Techniques."
- Advanced Twitter for Journalism: Course Assessment
Measures your understanding of the content in the course "Advanced Twitter for Journalism" at Poynter's NewsU.
- Facebook for Reporting and Storytelling (Webinar): Course Assessment
This is the course assessment for Poynter's NewsU Webinar, "Facebook for Reporting and Storytelling."
- Short Narrative Bursts: Social Media Writing Assessment
McClatchy Visual Journalism Certificate
Certificate ProgramThis certificate is for McClatchy employees who want to improve their video storytelling skills.
Assessments for this certificate
- Five Steps to Multimedia Storytelling: Course Assessment
Measures your understanding of the content in the course "Five Steps to Multimedia Storytelling" at Poynter's NewsU.
- Reporting, Writing for TV and the Web: Course Assessment
Measures your understanding of the content in the course "Reporting, Writing for TV and the Web" at Poynter's NewsU.
- Natural Sound Packages: Course Assessment
This is the course assessment for "Natural Sound Packages: Video Storytelling Without Reporter Narration."
- Video Storytelling for the Web: Course Assessment
Measures your understanding of the content in the course "Video Storytelling for the Web" at Poynter's NewsU.
- Surviving Solo: Be a Better Backpack Journalist Course Assessment
This quiz evaluates your understanding of the course "Surviving Solo: Be a Better Backpack Journalist."
- Five Steps to Multimedia Storytelling: Course Assessment
Mobile and Multimedia Essential Tools Series
Training PackageLearn the essentials of mobile news reporting and delivery.
Multimedia Basics Certificate Program
Certificate ProgramDemonstrate your knowledge of multimedia basics by earning this certificate from Poynter's NewsU.
Assessments for this certificate
- Telling Stories with Sound: Course Assessment
Measures your understanding of the content in the course "Telling Stories with Sound" at Poynter's NewsU.
- Writing for the Ear: Course Assessment
Measures your understanding of the content in the course "Writing for the Ear" at Poynter's NewsU.
- Reporting Across Platforms: Course Assessment
Measures your understanding of the content in the course "Reporting Across Platforms" at Poynter's NewsU.
- Five Steps to Multimedia Storytelling: Course Assessment
Measures your understanding of the content in the course "Five Steps to Multimedia Storytelling" at Poynter's NewsU.
- Video Storytelling for the Web: Course Assessment
Measures your understanding of the content in the course "Video Storytelling for the Web" at Poynter's NewsU.
- Telling Stories with Sound: Course Assessment
Ohio Association of Broadcasters: Broadcast Techniques Training Package
Training PackageYou'll create more powerful and memorable stories when you master key steps in the video storytelling process. The courses in this training package will show you how to tackle the technical details that will help you tell compelling stories and continue to produce great journalism. You'll learn go-to tips, tricks and techniques whether you're reporting solo, lighting a subject under pressure or writing to your video and audio.
Ohio Association of Broadcasters: Broadcast Writing Training Package
Training PackageQuality reporting is a great start, but producing a compelling broadcast story requires more. Whether it's spot news or a feature story, you need strong writing to bring all the pieces together for your viewers and listeners.
Ohio Association of Broadcasters: Social Media and Mobile Training Package
Training PackageSocial media and mobile tools are essential parts of covering news and building your audience--whether they're online readers or broadcast viewers and listeners. The courses in this training package will show you how to enhance your journalism with social media and mobile reporting. You'll learn how to report, write and engage your audience using these tools. And you'll see how you can be effective in social media tools and mobile reporting without neglecting other job duties.
Order Your Words For Emphasis: A Poynter Tutorial
Video TutorialPoynter's Roy Peter Clark shows you how to choose the best words for your story's hot spots for maximum reader impact.
Programming for Non-Geeks: Back-to-Back Webinar Special
Training PackageNew to Web publishing? Wondering how to get your website published and add your multimedia projects to your pages? Join us for these special back-to-back Web-publishing Webinars — buy both and save!
In Publishing Multimedia on the Web, you'll learn the basics of file formats and properties and how they affect the size and quality of your multimedia files. You'll learn the basics of streaming, downloading and storing content as well.
Revenue Camp for Journalism Entrepreneurs: Training Package
Training PackageWant to know what's working and what's not in entrepreneurial journalism? In this training package, successful entrepreneurs and experts will share their expertise about various revenue streams--advertising, events, premium content, merchandising and more. You'll get practical information that you can apply to your niche business.
Rutland Herald: Social Media and Innovation Certificate Program
Certificate ProgramA Certificate in "Social Media & Innovation" shows that you have a solid understanding of innovation and social media in the newsroom.
Assessments for this certificate
- Becoming an Entrepreneurial Journalist: From Idea to Implementation: Course Assessment
Measures your understanding of the content in the course "Becoming an Entrepreneurial Journalist: From Idea to Implementation" at Poynter's NewsU.
- Social Media and Journalism: What Works and Why: Course Assessment
This assessment is part of Poynter NewsU's course "Social Media and Journalism: What Works and Why."
- Understanding Audiences and Their Behavior: Course Assessment
Measures your understanding of the content in the course "Understanding Audiences and Their Behavior" at Poynter's NewsU.
- Innovation at Work: Helping New Ideas Succeed: Course Assessment
Measures your understanding of the content in the course "Innovation at Work: Helping New Ideas Succeed" at Poynter's NewsU.
- Facebook for Reporting and Storytelling (Webinar): Course Assessment
This is the course assessment for Poynter's NewsU Webinar, "Facebook for Reporting and Storytelling."
- Becoming an Entrepreneurial Journalist: From Idea to Implementation: Course Assessment
Rutland Herald: Videography Certificate Program
Certificate ProgramA Poynter NewsU and Rutland Herald "Certificate in Videography" shows that you have a solid understanding of the essential skills of video storytelling.
Assessments for this certificate
- Telling Memorable Video Stories: Course Assessment for a Three-Video Package
This assessment is part of Poynter NewsU's video tutorial series "Telling Memorable Video Stories."
- DO NOT USE Storytelling in the Moment: Course Assessment
This assessment is part of Poynter NewsU's Seminar Snapshot "Storytelling in the Moment."
- Useful Lighting Techniques for Todays Video Assignment: Course Assessment
This assessment is for Useful Lighting Techniques for Today's Video.
- Finding the Right Voice and Approach for Your Stories: Course Assessment
Measures your understanding of the content in the course "Finding the Right Voice and Approach for Your Stories" at Poynter's NewsU.
- Natural Sound Packages: Course Assessment
This is the course assessment for "Natural Sound Packages: Video Storytelling Without Reporter Narration."
- Six Essential Skills to Maximize Your Storytelling Process: Course Assessment
Measures your understanding of the content in the course "Six Essential Skills to Maximize Your Storytelling Process" at Poynter's NewsU.
- Storytelling in the Moment: Course Assessment
- Telling Memorable Video Stories: Course Assessment for a Three-Video Package
Rutland Herald: Writing Certificate Program
Certificate ProgramA Poynter NewsU and Rutland Herald "Certificate in Writing" shows you have a solid foundation in the essentials of writing.
Assessments for this certificate
- The Writer's Workbench: 50 Tools You Can Use: Course Assessment
Measures your understanding of the content in the course "The Writer's Workbench," at Poynter's NewsU.
- The Interview: Course Assessment
Measures your understanding of the content in the course "The Interview" at Poynter's NewsU.
- Help! for Writers: Course Assessment
Measures your understanding of the content in the course "Help! for Writers" at Poynter's NewsU.
- Five Steps to Multimedia Storytelling: Course Assessment
Measures your understanding of the content in the course "Five Steps to Multimedia Storytelling" at Poynter's NewsU.
- Beyond the Inverted Pyramid: Course Assessment
Measures your understanding of the content in the course "Beyond the Inverted Pyramid: Creating Alternative Story Forms" at Poynter's NewsU.
- Get Me Rewrite: Course Assessment
Measures your understanding of the content in the course "Get Me Rewrite: The Craft of Revision" at Poynter's NewsU.
- The Writer's Workbench: 50 Tools You Can Use: Course Assessment
Search and Social Networking Tools Series
Training PackageMaking connections is key to successful online journalism. Learn how to deliver news in innovative ways and build relationships with your audience.
SEO and Online Headlines Training Package
Training PackageLearn the SEO skills you need to write online headlines that draw readers to your site in this training package.
South China Morning Post: Headlines and SEO Certificate
Certificate ProgramThis certificate in Headlines and SEO is available to employees of the South China Morning Post.
Assessments for this certificate
- Writing Online Headlines: SEO and Beyond: Course Assessment
Questions in this assessment are based on the material in the self-directed course Writing Online Headlines: SEO and Beyond. .
- Writing Headlines for the Web: 2010 Edition Course Assessment
Measures your understanding of the content in the course "Writing Headlines for the Web" at Poynter's NewsU.
- The Science of Search: Course Assessment
- Writing Online Headlines: SEO and Beyond: Course Assessment
South China Morning Post: Social Media Certificate
Certificate ProgramThis certificate in social media is available to employees of the South China Morning Post.
Assessments for this certificate
- Short Narrative Bursts: Social Media Writing Assessment
This assessment measures your understanding of the content in the course "Short Narrative Bursts: Social Media Writing" at Poynter's NewsU.
- Understanding Social Media Tools and Techniques: Course Assessment
This assessments measures your understanding of the material in the course "Understanding Social Media Tools and Techniques."
- Social Media: Strategies and Tools for News: Course Assessment
Measures your understanding of the content in the course "Social Media: Strategies for News" at Poynter's NewsU.
- Short Narrative Bursts: Social Media Writing Assessment
Start Your Video Story with a Strong Open: A Poynter Tutorial
Video TutorialHow to hook your audience with your opening words.
Stretching Your News Budget With User Content
Training PackageLearn how to tap the resources of local citizen media and expand user contributions.
Telling Memorable Video Stories: A Poynter Tutorial Series
Training PackagePoynter's Al Tompkins shows you practical techniques that will lead to stronger video storytelling.
The Writing Process: Improve Your Writing Task in Five Steps
Training PackageBreak free of predictable writing — and habits — and rediscover the power of your craft. Let award-winning writers, editors and coaches from The Poynter Institute help you in this unique e-learning program.
Training for HSN Editors
Training PackageDevelop and refine your editing skills with the courses in this training package.
Explore various steps in the editing process: reviewing the basics of grammar, spelling and style; reviewing alternative story forms for factual errors and other problematic copy; fine-tuning awkward passages and removing unnecessary words; and turning complex ideas into engaging, clear copy.
These courses will help you edit with confidence for accuracy, clarity and meaning.