Learn how a newspaper functions as a business by exploring the structure of its departments -- from newsroom to advertising to circulation.

Learn to take advantage of the strenghts of sales teams, product knowledge and focus on emerging products.

Get to know your local online audience and see what the power of local content can mean for you.

Learn how the visual elements of color, contrast and dimension complement the written word.

Learn ways to make your organization more innovative.

Explore the groundbreaking work of six sites, and prepare yourself and your newsroom for deadline coverage.

Three models of excellence show you how to plan, report, produce, market and assess Web projects.

Explore the different approaches you need to report for online, print and broadcast stories.

Explore the strategy and tools to effectively integrate social media into all aspects of your journalism--including newsgathering, verification, audience engagement and distribution.

Explore how to create effective narratives by gathering, processing and mixing audio.

The basics you need to plan, shoot and edit video stories for the Web. This is a good introduction to video concepts.

مبانی لازم برای برنامه ریزی، فیلمبرداری و تدوین گزارشهای ویدئویی اینترنتی را خواهید آموخت. این یک معرفی مفید برای مفاهیم ویدئو است.