Advertising Revenue Boosters
Seminar SnapshotThis replay is one of five in the Poynter Conference Broadcast series, "A Post-Recession Advertising Strategy: Where Will the Money Go."
Balancing Community Journalism and Citizen Participation
Seminar SnapshotKey findings about generating and managing user content on newspaper websites.
Brainstorming Great Ideas: Editors' Boot Camp
Seminar SnapshotHow to brainstorm for breaking news, ongoing stories and enterprise, plus six keys to brainstorming.
Coaching Writers: Editors' Boot Camp
Seminar SnapshotLearn strategies, techniques and questions that can help you coach writers to produce stories that are clear, focused, powerful and compelling.
Collaboration With Users
Seminar SnapshotExplore the mechanics of crowdsourcing and techniques for building your information network.
Disruptive Innovation and Dual Transformation: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows how Disruptive Innovation and Dual Transformation can change the face of media business.
E-Commerce Strategies: Deals Malls and Targeted Segments: API Training
Seminar SnapshotIn this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training
Seminar SnapshotLearn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads: API Training
Seminar SnapshotIn this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
Face-to-Face: Lessons of an International Backpack Journalist
Seminar SnapshotLearn how a backpack journalist survives and reports in such places as Haiti, Juarez Mexico and East Africa.
Face-to-Face: Reports From Gaza and The West Bank
Seminar SnapshotLearn methods on how to report from the West Bank or Gaza Strip from a veteran journalist.
Finding the Heart of the Story
Seminar SnapshotLearn essential writing techniques to produce compelling, sharply focused stories with strong underlying themes.
Generating Story Ideas: Seeing Stories All Around You
Seminar SnapshotLearn proven techniques to recognize and refine your best story ideas.
How to Organize Your Sales Team for Success: API Training
Seminar SnapshotLearn to take advantage of strengths of the sales team by structuring them in a way to maximize and grow digital sales.
Hunt and Gather Details for Your Story
Seminar SnapshotLearn how to research and report the kinds of human detail and vivid scenes that make your writing come alive.
Layout-driven Editing: A Seminar Snapshot
Seminar SnapshotHow two newspapers implemented an innovative process in which stories are written to fit pre-designed page templates.
Long-Tail Channels for Small and Medium Businesses: API Training
Seminar SnapshotThis Seminar Snapshot from API's Transformation Tour shows how tele-sales and the long-tail approach can dramatically boost your media company's digital revenue.
Mario Garcia on WSJ Tabloid Design
Seminar SnapshotExamine the tools and techniques used by the international editions of The Wall Street Journal.
Mastering the Craft of Revision
Seminar SnapshotLearn revision techniques that will help you identify problems in your stories and make the changes, big and small, that make your writing stand out.
New Sources of Digital Content: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows how content contributions from members of the community and user-generated content can transform a digital media platform.
Plagiarism in the 21st Century
Seminar SnapshotExamine plagiarism in the context of today's digital publishing.
Planning and Drafting Your Story
Seminar SnapshotLearn how to draft your story using a quick plan, outlining its most important parts.
Reinventing The Capstone Class
Seminar SnapshotDevelop a multimedia program that prepares students to be active participants in today's journalism.
Social Media and Journalism: What Works and Why
Seminar SnapshotExplore current uses, roles, opportunities and challenges in social media when it combines with journalism and some possible future outcomes.
Social Strategies, Passion Marketing and Audience Growth: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows the difference between brand and affinity marketing in social media.
Succeeding in Sales with Emerging Digital Products: API Training
Seminar SnapshotLearn to focus on emerging products that drive results for the client.
The Changing Roles of the Journalist
Seminar SnapshotEssential skills for the changing media landscape.
The Editor's Toolkit: Editors' Boot Camp
Seminar SnapshotPick up the tips, tricks (and, yes, secrets) of successful veteran editors
The Ethical Investigator
Seminar SnapshotBeing ethical doesn't mean being timid. Find out what it takes to get the great stories -- the right way.
The Science and Art of Story Posting: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows how you can use analytics to determine how and to post content so that you can maximize your audience.
Using Analytics and Web Metrics to Grow Your Audience: API Training
Seminar SnapshotThis Seminar Snapshot from API's Transformation Tour shows you how to use analytic tools to understand digital audiences and how that information can shape your content strategies.
Video Storytelling with the Pros: Discover the Magic Moments in Breaking News
Seminar SnapshotLearn how to uncover magic moments in a breaking news video story and to use them, along with natural sound, to bring subjects to life.
Video Storytelling with the Pros: Doing It All Efficiently
Seminar SnapshotLearn how short-form techniques like sound bites, transitions, composition, clean sound and moments, can be used in long-form video storytelling.
Video Storytelling with the Pros: Shooting Efficiently on Deadline
Seminar SnapshotLearn tips and tricks for being prepared for the unexpected during a video shoot for a story.
Video Storytelling with the Pros: Shooting for the Web
Seminar SnapshotLearn how the instant nature of the web affects what you do and how it differs from TV.
What the Fifth Estate Can Do – and Can They Do It for You?
Seminar SnapshotNew media entrepreneurs discuss partnership models with traditional media organizations.