Advertising Revenue Boosters
Seminar SnapshotThis replay is one of five in the Poynter Conference Broadcast series, "A Post-Recession Advertising Strategy: Where Will the Money Go."
API Transformation Tour: Business Model Innovation Resources and Links
Self-Directed CourseLearn about key business model innovations and map implementation programs in this course by API and Poynter's NewsU.
API Transformation Tour: Content Strategies Resources and Links
Self-Directed CourseLearn about key digital content strategies and map implementation programs in this course by API and Poynter's NewsU.
API Transformation Tour: Meters, Members and Digital Publishing Revenue, Resources and Links
Self-Directed CourseFind new ways to drive revenue from your content in this workshop course by API and Poynter's NewsU.
API Transformation Tour: Selling Digital Products Resources and Links
Self-Directed CourseLearn to take advantage of the strenghts of sales teams, product knowledge and focus on emerging products.
API Transformation Tour: Transformational Communities
Self-Directed CourseLearn about transformational communities in this course by API and Poynter's NewsU.
Audience Growth and Digital Content Strategies: API Training
Self-Directed CourseYour guide to key strategies for your digital content that can help your organization improve its digital presence and grow audience.
Becoming an Entrepreneurial Journalist: From Idea to Implementation
Self-Directed CourseGain the knowledge and tools needed to launch a content-driven news/information website.
Beyond the Inverted Pyramid: Creating Alternative Story Forms
Self-Directed CourseWrite, edit and present information that engages time-crunched readers.
Brainstorming Great Ideas: Editors' Boot Camp
Seminar SnapshotHow to brainstorm for breaking news, ongoing stories and enterprise, plus six keys to brainstorming.
Business Model Innovation and Growth Strategies: API Training
Self-Directed CourseHow digital-only sales and services can boost revenue and help you stay competitive in the digital world.
Cleaning Your Copy: Grammar, Style and More
Self-Directed CourseFinding and fixing the most common style, grammar and punctuation errors.
Coaching Tomorrow's Journalists
Self-Directed CourseWorking with teen journalists can be a challenge. Find the assistance and resources you need in this course.
Coaching Writers: Editors' Boot Camp
Seminar SnapshotLearn strategies, techniques and questions that can help you coach writers to produce stories that are clear, focused, powerful and compelling.
Collaboration With Users
Seminar SnapshotExplore the mechanics of crowdsourcing and techniques for building your information network.
Disruptive Innovation and Dual Transformation: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows how Disruptive Innovation and Dual Transformation can change the face of media business.
E-Commerce Strategies: Deals Malls and Targeted Segments: API Training
Seminar SnapshotIn this Seminar Snapshot you will lean how to increase revenues by moving from daily deals to a deals mall and targeted segmentation.
E-Commerce Strategies: Digital Agency, Local Search, Local Interactives: API Training
Seminar SnapshotLearn how increasing the scope of your digital advertising and marketing services from a simple business directory to full-service local search and interactives impacts digital-only revenue.
E-Commerce Strategies: Transforming Classified Car Ads: API Training
Seminar SnapshotIn this Seminar Snapshot, learn the value of user-focused marketplace advertising and e-commerce models for generating online ad revenue.
Get Me Rewrite: The Craft of Revision
Self-Directed CourseReview your work with fresh eyes to fine-tune awkward passages.
How to Organize Your Sales Team for Success: API Training
Seminar SnapshotLearn to take advantage of strengths of the sales team by structuring them in a way to maximize and grow digital sales.
Language of the Image
Self-Directed CourseDevelop the visual vocabulary to analyze and discuss the journalistic value of images.
Language Primer: Basics of Grammar, Punctuation and Word Use (Alcatel-Lucent Edition)
Self-Directed CourseThis primer on the basics of writing and composition is for participants enrolled in the Alcatel-Lucent Effective Writing Certificate Program.
Language Primer: Basics of Grammar, Punctuation and Word Use (Ohio University Edition)
Self-Directed CourseThis primer on the basics of writing and composition is for students enrolled in J202 at the University of Wisconsin-Madison.
Language Primer: Basics of Grammar, Punctuation and Word Use (University of Wisconsin Edition)
Self-Directed CourseThis primer on the basics of writing and composition is for students enrolled in J202 at the University of Wisconsin-Madison.
Language Primer: Basics of Grammar, Punctuation and Word Use (University of Wisconsin Spring 2013 Edition)
Self-Directed CourseThis primer on the basics of writing and composition is for students enrolled in J202 at the University of Wisconsin-Madison.
Layout-driven Editing: A Seminar Snapshot
Seminar SnapshotHow two newspapers implemented an innovative process in which stories are written to fit pre-designed page templates.
Math for Journalists: Help With Numbers
Self-Directed CourseConquer your fear of numbers and handle arithmetic accurately with the math tools essential for all journalists.
New Sources of Digital Content: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows how content contributions from members of the community and user-generated content can transform a digital media platform.
News Sense: The Building Blocks of News
Self-Directed CourseWhat makes an idea or event a news story? Explore the who, what, when, where, why and how of news.
Planning and Drafting Your Story
Seminar SnapshotLearn how to draft your story using a quick plan, outlining its most important parts.
Reporting on Sexual Violence
Self-Directed CourseExplore strategies and statistics to help you tell powerful stories with context, accuracy and sensitivity.
Social Media and Journalism: What Works and Why
Seminar SnapshotExplore current uses, roles, opportunities and challenges in social media when it combines with journalism and some possible future outcomes.
Social Media: Strategies and Tools for News
Self-Directed CourseExplore the strategy and tools to effectively integrate social media into all aspects of your journalism--including newsgathering, verification, audience engagement and distribution.
Social Strategies, Passion Marketing and Audience Growth: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows the difference between brand and affinity marketing in social media.
Succeeding in Sales with Emerging Digital Products: API Training
Seminar SnapshotLearn to focus on emerging products that drive results for the client.
Targeting New Audiences: Finding Your Niche
Self-Directed CourseStarting a new print publication or Web site? Explore ways to get to know your audience and get your ideas off the ground.
The Editor's Toolkit: Editors' Boot Camp
Seminar SnapshotPick up the tips, tricks (and, yes, secrets) of successful veteran editors
The Science and Art of Story Posting: API Training
Seminar SnapshotThis seminar snapshot from API's Transformation Tour shows how you can use analytics to determine how and to post content so that you can maximize your audience.
Understand Facts and Figures to Report the Truth
Seminar SnapshotHow to accurately report numbers in context and design concise infographics.