Measuring Online Impact with Chartbeat: A Digital Tools Tutorial

This Webinar was originally broadcast on:
October 09, 2014 Enroll Now
Watch and listen to the original one-hour Webinar in its entirety. This Webinar recording features the full presentation led by Poynter faculty and visiting faculty including Q&A from the audience and resources from the presenter.

Course Overview

Title:
Measuring Online Impact with Chartbeat: A Digital Tools Tutorial
Type:
Webinar
Cost:
This $29.95 Webinar is free thanks to the support of the American Press Institute and Knight Foundation.
Originally Broadcast On:
October 09, 2014
Time Estimate:
One hour for the main presentation and questions. Sometimes presenters stay longer to answer additional questions from participants.

About Webinars

In this virtual classroom, participants can join in a seminar led by Poynter faculty and visiting faculty. This screencast includes live audio and a slideshow presentation in which participants can post questions and respond to poll questions posed by the host.

Journalists want to spend time thinking about sources and stories, not metrics. But there's so much data available to newsrooms, there's no reason not to be informed about who is engaging with your work, when, and to what degree.

Chartbeat's mission is to bring quality stories front and center using easily digestible data. 


In this Webinar, you'll learn to use Chartbeat's unique audience metrics to help you understand not only what your most popular stories are, but what stories your audience is actually spending time with. 
 Learn how to build and track your loyal, returning audience using dashboards, data visualizations, browser overlays and historical daily and weekly reports.

What Will I Learn:
  • How Chartbeat works and what data you can access
  • How to use Chartbeat to see which stories your audience spends time with
  • Tools for building a loyal, returning audience
  • Techniques for using data to bring editors, writers, and analytics teams together
  • How data is transforming news culture
Who Should Take this Course:

Reporters, editors, bloggers, managers and anyone who wants to learn how to make the most out of their website's data and increase audience and engagement.

Course Instructor:

Nik Nadolski

One half newsroom-consultant, one half support engineer. Nik Nadolski helps editorial and audience development teams understand best practices in the digital media industry, along with best practices for using Chartbeat for their specific roles and organizations. Using intimate knowledge about clients, their sites, and the industry, Nik is a liaison to Chartbeat’s Product and Development teams relaying issues and new ideas.

Sponsor:

Knight Foundation

The John S. and James L. Knight Foundation advances journalism in the digital age and invests in the vitality of communities where the Knight brothers owned newspapers. Knight Foundation focuses on projects that promote community engagement and lead to transformational change.

Training Partner:

American Press Institute

The American Press Institute conducts research and training, convenes thought leaders and creates tools to help chart a path for journalism in the 21st century. The organization was founded in 1946 with the mission to help the news industry fulfill the purpose of the First Amendment – sustaining a free press in the public interest. That mission continues today.

Technical Requirements:

This Webinar contains audio. Please adjust your headphones or speakers.
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  • Bandwidth - 256Kbps (512Kbps recommended)

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