Reporting, Writing for TV and the Web: Aim for the Heart

Course Overview

Reporting, Writing for TV and the Web: Aim for the Heart
Self-Directed Course
Time Estimate:
This is self-directed course so you can study at your own pace. It may take about 4 to 5 hours to complete.

Al's book, Aim for the Heart: Write, Shoot, Report and Produce for TV and Multimedia, is available online and at bookstores.

About Self-Directed Courses

In a self-directed course, you can start and stop whenever you like, progressing entirely at your own pace and going back as many times as you want to review the material.

Great stories hang in the viewer’s ear and catch the viewer’s eye. Great stories aim straight for the viewer’s heart. The best news stories don’t just inform; they teach, illuminate, and inspire viewers.

In this course, you'll learn how to connect with viewers by telling powerful stories that aim for their hearts.

What Will I Learn:
  • The characteristics of stories that engage viewers
  • The essentials of audio and video techniques
  • How words and images work together
  • How to use sound to tell a compelling story
  • Storytelling techniques to keep your viewers tuned in
Who should take this course:

This course is for TV and multimedia reporters, photojournalists and producers who want to tell powerful stories that engage viewers.

Course Instructor:

Al Tompkins

Al Tompkins is Senior Faculty/Broadcast and Online at The Poynter Institute. He is the author of Aim for the Heart: A Guide for TV Producers and Reporters, which is being used by more than 130 universities' journalism departments around the world., and the Poynter NewsU course Reporting, Writing for TV and the Web: Aim for the Heart. He is also the author of Telling Memorable Video Stories, a video tutorial series at Poynter's NewsU. You can join the more than 10,000 people who follow him on Twitter at @atompkins.

Tompkins has more than 40 years of experience as a journalist, writer and journalism teacher who teaches in seminars at Poynter and workshops and conferences around. He has been a presenter at national conventions for IRE, RTDNA, NABJ, NAHJ, AAJA, Unity, NLGJA, PRNDI and NPPA. Since 1998, he has taught seminars and workshops in 48 states and four countries.