TV Power Reporting Academy (August 2017)

Course Overview

Title:
TV Power Reporting Academy (August 2017)
Type:
Online Group Seminar
Cost:
$499.00
Time Estimate:
Each week of the online course will take about four hours, including weekly live discussions and one-on-one coaching sessions. You'll also come to Poynter on Sept. 8-10 for a weekend of in-person coaching and feedback.

Poynter Prepared members can save 20-25% on this course and all Poynter training. Learn more and join now.

About Online Group Seminars

In an online group seminar, you will gather with other participants in a virtual space, logging in from anywhere, day or night, over the course of several weeks. A faculty member guides the group through new material, moderates discussions and provides individual feedback.

This archived Online Group Seminar was originally available on:
August 18 to September 30, 2017

"I got investigative tools that didn't exist when I got started and which I haven't found on my own. Having never done live performance as a journalist, the tips and feedback I got will help me as I develop in my career."

Some of the biggest names in local and network television journalism are graduates from the Poynter Institute’s Power Reporting seminar. Our graduates include John Larson, Boyd Huppert, Byron Pitts, Katie Couric, Stuart Watson, Byron Harris and Roberta Baskin. Now, it’s your turn.

For 17 years, The Poynter Institute’s Al Tompkins has led this seminar that is a bedrock for Poynter teaching. You will get feedback on your work, will sharpen your writing and storytelling skills, learn how to enterprise stories and look beyond the obvious, tired ways of covering daily news. Of course, Poynter focuses on ethical decision-making skills and adding diverse voices to stories.

We keep things practical, usable and affordable.

We're combining the best of online learning with in-person coaching and mentoring to help you tell stronger stories and make those tough calls on deadline.

In the online seminar, Poynter's Al Tompkins will guide you through weekly live discussions and feedback on your work. You'll also come to Poynter on Sept. 8-10 for three days of in-person coaching from Poynter faculty and your colleagues. Travel to and from St. Petersburg and your hotel is on your own, but we have arranged for discounted hotel accommodations.

When you're done, you'll have a toolkit full of new skills and a road map to move your career ahead.

Schedule

Week One: (Live online class on Aug. 22 at noon)

  • Finding the lead and focus of your story
  • Story shapes; What goes first, and why
  • Building to the big surprises
  • How breaking news writing is different

Week Two: (Live online class on Aug. 29 at noon)

  • The eight BIG motivators to make every story more interesting
  • Building memorable characters
  • How to write in active voice every time (and why it matters to your journalism)
  • How to avoid clichés and muddy modifiers
  • Capturing soundbites that sing
  • The importance of natural sound

Week Three: (At Poynter Sept. 8-10)

  • What every MMJ/VJ reporter needs to know about photojournalism, lighting, motion, sequences, action/reaction and your camera
  • How to be a Story Idea Machine (never be without a pitch)
  • How to “Think Critically” and get beyond announcements, fake claims and spins
  • The Tough Calls Toolbox: practical ethics when you are tight on time
  • How to use FOIA laws and public databases to find stories others miss
  • How to be a mobile and social media superstar and drive viewers to your stories
  • How to talk with kids, crime victims and other vulnerable people
  • 30 Minutes of Fame - In person focused feedback on your work including on-camera performance as well as journalism and storytelling content
  • Amazingly cool online tools and apps (learn to capture 360-degree interactive photos, build edited videos on your phone, produce animated gifs on your phone and more. Every tool is free and takes less than two minutes to use.)
  • How to be a social media superstar
  • How to effectively move your TV reporting to online

NOTE: (You are responsible for the travel arrangements and costs. the tuition does not cover those costs)

Week Four: (Live online class on Sept. 19 at noon)

  • In this TWO-hour session, we will focus on stand-ups and teases. You will submit examples of stand-ups and teases and the seminar group will offer feedback on your work.

Week Five: (Live online class on Sept. 26 at noon)

  • Your road ahead: you will interview your bosses to get insight on how you can grow in your newsroom and organization.
  • You will draft a plan of action to move your career ahead. We will be right there with you.

Testimonials

"I think that my attending this workshop will help my newsroom as a whole. For one thing, it gives me a bit more gravitas. Everyone was eager to hear what I'd learned, and when I suggested to my boss a different way of handling a story (by trying to find people affected by the issue instead of just getting a quote from an official), he agreed, even tho it will take longer. So, WIN!"

"The (Social Media) session was eye opening. I had the notion that I was good at using social media as a research tool. What I learned not only shows how much more one can do than what I've been doing, but how much more one can do than I even knew could be done."

What Will I Learn:
  • How to writer clearer, stronger stories--finding your focus, building to big surprises and more
  • What every reporter needs to know about lighting, motion, sequences, action/reaction and cameras
  • How to be a story idea machine and how you can never be without a pitch
  • How to get beyond announcements, fake claims and spins
  • The Tough Calls Toolbox: Practical ethics when you are tight on time
  • How to include new voices and see new parts of your community that are seldom covered
  • How you can grow in your newsroom and organization and create a road map to move your career ahead
Who should take this course:

TV reporters and VJ/MMJ/backpack journalists for television, as well as college educators and international journalists. This seminar also is perfect for photojournalists who want to learn to write and report.

Testimonial:

""I think that my attending this workshop will help my newsroom as a whole. For one thing, it gives me a bit more gravitas. Everyone was eager to hear what I'd learned, and when I suggested to my boss a different way of handling a story (by trying to find people affected by the issue instead of just getting a quote from an official), he agreed, even tho it will take longer. So, WIN!""

- Vicki Krueger

Course Instructors:

Al Tompkins

Al Tompkins is The Poynter Institute’s senior faculty for broadcasting and online. He has taught thousands of journalists, journalism students and educators in newsrooms around the world. His teaching focused on writing, reporting, storytelling, ethics, critical thinking, photojournalism, social media and online journalism.

Tompkins has taught television news producers, reporters, photojournalists and managers in his workshops in 49 states, Canada, Egypt, Ecuador, Denmark, Cayman, Iceland and South Africa. He has taught and coached print newsrooms in the U.S. and abroad how to build interactive news websites, how to use video more effectively online and how to manage ethical issues that arise online.

Al is an FAA licensed drone pilot and has organized and lead drone journalism workshops around America that produced more than 325 graduates. He co-authored the drone ethics guide.

Tompkins is the author of the book “Aim For The Heart: Write, Shoot, Report, Produce for TV and Online,” which is being used by more than 125 universities as their main broadcast writing, reporting and ethics textbook.

He co-authored four editions of the Radio and Television News Directors Foundation’s “Newsroom Ethics” workbook. In 1998, Tompkins joined Poynter’s faculty from his job as news director at WSMV-TV in Nashville, Tenn. For 24 years, he worked as a photojournalist, reporter, producer, anchor, assistant news director, special projects/investigations director, documentary producer and news director.

Awards: During his two and a half decades as a journalist, and nearly two decades as a teacher at Poynter, Tompkins has been awarded many of journalism's highest honors.

Tompkins won the National Emmy, the Peabody Award (group award), the Japan Prize, the American Bar Association’s Silver Gavel for Court Reporting, seven National Headliner Awards, two Iris Awards and the Robert F. Kennedy Award. Tompkins was inducted into the Kentucky Journalism Hall of Fame and in 2008 was awarded The Governor’s Award, the highest honor given by the National Academy of Television Arts and Sciences. He has also been honored by the National Press Photographers Association and the Radio and Television News Foundation for contributions to journalism and journalism education.

Al is a juror for the Scripps Howard National Journalism Awards and served as a final juror on the duPont-Columbia Awards, and the Investigative Reporter and Editor awards.

Al earned a Master's Degree in Digital Journalism and Design from the University of South Florida and a B.A. degree in journalism from Western Kentucky University.

Consulting and Teaching in Newsrooms:

Among the hundreds of clients for whom Tompkins taught and/or consulted are: Harvard University Nieman Foundation, ABC Owned and Operated Stations, Telemundo Television Stations; Meredith Television Stations; Scripps Howard Television, NBC owned and operation stations Promotions Directors; Stations; Hearst Argyle Television Stations; Gannett Television Stations; Griffin Communications; NBC Owned and Operated Stations; New York Times Television Stations; Cox Television; Cox Cable, Cox Washington DC Bureau, RUV TV (Iceland), Belo Television Stations; Freedom Newspapers of Florida, Freedom Newspapers of North Carolina, The Raleigh News & Observer, Shurz Broadcast stations, Radio and Television News Directors Association; RTNDA Canada; Radio and Television News Directors Foundation; The Ford Foundation; Hampton University, Kings University, Marymount University, Scranton University, University of Kentucky, University of South Florida, Belmont University, Western Kentucky University, Middle Tennessee State University, The Sacramento Bee; The Scholastic Journalism Association; Global TV Calgary; Global TV Edmonton Ca, CBC Toronto, CBC Calgary, CBC Regina, CTV Toronto, Canada AM; Alabama Broadcasters Association; Arkansas Broadcasters Association; Oklahoma Broadcasters Association; Hawaii Association of Broadcasters; Texas Association of Broadcasters; Ohio AP Broadcasters Association; Pennsylvania Broadcasters Association; Illinois Broadcasters Association; Washington State Broadcasters Association; Georgia Broadcasters Association; Tennessee Broadcasters Association; Louisiana Broadcasters Association; New York State Broadcasters Association; West Virginia Broadcasters Association; Missouri Broadcasters Association; Virginia Broadcasters Association; North Carolina Broadcasters Association; South Carolina Association of Broadcasters; Wisconsin Broadcasters Association; Iowa Broadcasters Association; Oregon Broadcasters, North Carolina Press Association, Alaska Broadcasters Association, Montana SPJ, New Mexico Broadcasters Association; Illinois Press Association, North Carolina Press Association; Hoosier Press Association National Academy of Television Arts and Sciences — NATAS (Pennsylvania); PBS-Nightly Business Report, NATAS(Washington DC); NATAS (Miami); WMC-TV; WSB-TV;KXAS-TV; KHOU-TV; WNEM-TV; KPHO-TV; WEWS-TV; WPTV-TV; WESH-TV; WKMG-TV; WTVW-TV; WPBF-TV; WHO-TV; KWTV-TV; WZZM-TV; WNEP-TV; WTKR-TV; KTHV-TV; KCTV-TV; WGAL; WTVF; WSBT; Bay News 9; News 8 Austin; RNews, WTSP; KTHV; KVUE; WHO-TV, RUV-TV Iceland, WNBC, KCBS, WCBS, WMAQ, WBBM, WFOR, WBZ and WTVT.

Brendan Keefe

Brendan Keefe is the chief investigative reporter for The 11Alive Investigators.

Since joining 11Alive in October 2014, Brendan has won the Peabody Award, the DuPont-Columbia Award, two National Murrow Awards, the Hillman Prize, the Al Neuharth Award for Investigative Reporting, the American Legion's Fourth Estate Award, two Atlanta Press Club Awards of Excellence, and 25 Southeast Emmys.

Technical Requirements:

The live portions of this seminar contain audio. Please adjust your headphones or speakers.
We strongly suggest viewing our these with a wired connection.

  • Flash Player - Adobe® Flash® Player 10.1 or higher
  • Browsers - Mozilla Firefox 2 or higher; Safari 2 or higher; Google Chrome (any version)
    Windows users can also use Microsoft Internet Explorer 6 or higher
  • Bandwidth - 256Kbps (512Kbps recommended)

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