Course Overview
- Title:
- Writing Headlines for the Web
- Type:
- Webinar
- Cost:
- $19.95
- Originally Broadcast On:
- July 31, 2007
- Time Estimate:
- One hour
$19.95
About Webinars
In this virtual classroom, participants can join in a seminar led by Poynter faculty and visiting faculty. This screencast includes live audio and a slideshow presentation in which participants can post questions and respond to poll questions posed by the host.
- This Webinar was originally broadcast on:
- July 31, 2007 Enroll Now
In print editions, headlines work with photos, graphics and other display type to engage readers. But Web headlines rarely get those visual clues to inform readers.
This Webinar will help you make online headlines more compelling.
In addition to this rebroadcast of the Webinar, originally offered July 31, 2007, this course includes bonus tracks of a Q&A session with instructors, Eric Ulken and Mike Castelvecchi, and other resources you can use.
If you registered in the live version of this Webinar, you are already enrolled in this replay edition and don't need to pay again.
What Will I Learn:
- The difference between headlines for print and headlines for the Web
- How to write direct, unique headlines that engage your online readers
- How to balance the needs of readers with search engines.
Who Should Take this Course:
This course is for anyone who writes headlines for online copy.
Course Instructors:
Eric Ulken
Editor, interactive technology, latimes.com and the Los Angeles Times.
Mike Castelvecchi
Mike Castelvecchi is managing editor of breaking news for latimes.com and the Los Angeles Times.
Technical Requirements:
This Webinar contains audio. Please make sure you've got your headphones and speakers adjusted.
For the best experience, we suggest that:
- PC users use Internet Explorer or Netscape/Mozilla/Firefox
- Mac users use Netscape/Mozilla/Firefox or Safari
- You set your monitor resolution to 1024 x 768 or higher
- You use a high-speed connection
Questions? Read our Webinar FAQ or contact us at webinars@newsu.org.