- Innovative Social Tools for Covering the 2012 Election
- Originally Broadcast On:
- February 23, 2012
- Time Estimate:
- One hour for the main presentation and questions. Sometimes presenters stay longer to answer additional questions from participants.
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In this virtual classroom, participants can join in a seminar led by Poynter faculty and visiting faculty. This screencast includes live audio and a slideshow presentation in which participants can post questions and respond to poll questions posed by the host.
- This Webinar was originally broadcast on:
- February 23, 2012 Enroll Now
- Watch and listen to the original one-hour Webinar in its entirety. This Webinar recording features the full presentation led by Poynter faculty and visiting faculty including Q&A from the audience and resources from the presenter.
The social web is an increasingly important way to reach new audiences, especially during campaign season. But how can you use social media to help you convey the energy and excitement of the campaign trail? Learn about the trends and tools that can help you add color and depth to your election coverage.
This Webinar will introduce you to the array of social tools that you can use and help you figure out how to harness content you’re already producing for use on the social web.
- Isaac Hepworth, a product manager at Twitter, created a visualization of Twitter @ mentions for June 21. He gives instructions on how to recreate it using Twitter's API.
- John Keefe, of WYNC, uses open election results data to create interactive maps.
- The Washington Post unveiled a new app that tracks mentions of candidates on Twitter.
- Not a project, but a handy link to have when talking about social--data on how the major social services rank as traffic referrers from Shareaholic.
- I used Storify the night of the New Hampshire primary to pull together a complete picture of what my team was producing--tweets, articles, instagrams, etc.
- The night of the Jan. 19 debate, I tracked the Twitter account of a user whose question was plucked by CNN for the candidates to answer.
- I've built a whole Tumblr about ... using Tumblr as an organization. But let me also suggest you check out: ** the Explore page ** the Politics page
- One of my favorite Tumblr posts: CNNMoney Tech posted the dummy hed their writer filed about the launch of the iPhone 4S. Great use of the platform.
- I'd be remiss to not send you to Beyonce & Jay-Z's birth announcement for their daughter: helloblueivycarter.tumblr.com.
- On Flickr, I'm curating a group of user submitted photos of the 2012 Election. We feature thumbnails from the group on the right rail of our politics page.
- Speaking of Flickr, I love their map for finding photos taken by users around the country.
- We put together a slideshow of Instagrams from Y! News senior reporter Holly Bailey as Romney headed to New Hampshire after what we then thought was a win in Iowa.
- Facebook chats: Liz Heron of the New York Times spoke to Poynter about tips, here's a Storify of what has been Yahoo! News' most successful chat to date.
- NPR's Facebook page remains my gold standard for sharing and eliciting content from users.
- I wrote yesterday about how even Ann Romney has gotten on Pinterest.
- Holly Bailey, using Foursquare as a reporting tool.
- The Atlantic's James Fallows did a IAMA session on Reddit.
What Will I Learn:
- Five social channels you should get on today
- Using Twitter beyond a 140-character update
- The care and feeding of online communities
- How to navigate tone and interactions on social media channels
Who Should Take this Course:
Anyone interested in learning innovative social media tools and techniques to enhance their coverage of the 2012 election.
Phoebe Connelly is a senior editor at Yahoo News where she works on crowd sourcing, emerging reporting technology and the social web. Her writing has appeared in The Atlantic, The Guardian, NPR, and The Awl. She runs Yahoo's Politics Tumblr and with Zachary Roth edits Yahoo's ongoing project on long-term unemployment, Down But Not Out. She tweets as @phoebedoris.
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