How User Experience (UX) Will Save Journalism

This Webinar was originally broadcast on:
February 20, 2014 Enroll Now
Watch and listen to the original one-hour Webinar in its entirety. This Webinar recording features the full presentation led by Poynter faculty and visiting faculty including Q&A from the audience and resources from the presenter.

Course Overview

Title:
How User Experience (UX) Will Save Journalism
Type:
Webinar
Cost:
$29.95
Originally Broadcast On:
February 20, 2014
Time Estimate:
One hour for the main presentation and questions. Sometimes presenters stay longer to answer additional questions from participants.

About Webinars

In this virtual classroom, participants can join in a seminar led by Poynter faculty and visiting faculty. This screencast includes live audio and a slideshow presentation in which participants can post questions and respond to poll questions posed by the host.

Can two letters -- UX -- save journalism? Maybe, if increasing our focus on ‘user experience’ leads to better products and happier readers.

UX is both an art and a science, but it does not need to be complicated or expensive.

In this Webinar we will look at the components of a good user experience, focus on usability with some real-world examples -- from gas caps to doorknobs -- and learn some of the basic concepts that support a good UX process from "affordance" to "wireframe".

What Will I Learn:
  • What "user experience" is
  • Some examples worth sharing
  • How you measure and improve UX
  • Why it makes good business sense
  • Why focusing on readers is a key to success
Who Should Take this Course:

Anyone in a news organization who believes listening to readers and building better products is our future.

Course Instructor:

Damon Kiesow

Damon Kiesow is a senior product manager at The Boston Globe, where he helps develop new mobile apps and mobile websites for Boston.com and BostonGlobe.com.

In 2010-2011 he was the Digital Media Fellow at The Poynter Institute, studying and writing about the use of mobile technology in journalism. He has presented at numerous conferences and Webinars on the topics of mobile media, change leadership, multimedia newsroom management and photojournalism.

Technical Requirements:

This Webinar contains audio. Please adjust your headphones or speakers.
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