Digital Tool Catalog

A partnership of

American Press Institute
Poynter
Knight Foundation

Digital tools can make your journalism and your business far more powerful. So we've created this catalog to guide you to the tools that can help you the most. Whether you're reporting and publishing news, engaging with your community, or looking for ways to make your business practices more profitable, we can help.

If you're already using these tools, please add your comments about how you're using them. (Make sure you log in first.) Your feedback can help other newsrooms in their digital transformation.

Have a tool you'd like to share? Simply log in and fill out our submission form. It takes just a couple of minutes, and we'll guide you through the details to share a description of the tool, contact information, screengrabs and more. (A quick note: While we review each upload for appropriate content, we don't edit or warrant the material.)

Want more ideas and digital tools training? We're creating a series of free webinar tutorials:

Digital Tools Tutorials


If you have questions, email us anytime at info@newsu.org.

The Digital Tools Project is a partnership of the American Press Institute and Poynter, funded by the John S. and James L. Knight Foundation.

Browse By:

  • BuzzSumo (Tiered)

    Analyze what content performs best for any topic or competitor.
  • Beatroot ()

    Holistic analytics for journalists.
  • Churnalism (Free)

    Find out when news articles may have similarities with press releases and other sources.
  • Bottlenose (Free for basic, Paid features in beta)

    Live Social Intelligence —Bottlenose analyzes and maps the world’s attention via social media in real-time.
  • ChannelMeter (Free - Pro features soon)

    Discover what drives your YouTube audience.
  • Scoopinion (Free)

    Know your audience. Find out who your readers are reading, besides you.
  • Storyful (€500/month)

    Storyful helps journalists locate and filter breaking news, trending stories and local sources from the noise of social media. Founded by a news anchor and foreign correspondent with two decades of experience, the paid service uses a variety of techniques to locate emerging social media stories and determine their accuracy. More than 20 news organizations have adopted Storyful, including the New York Times, ABC News, Reuters, Bloomberg, Google and Youtube.
  • Parse.ly Dash ($499.00)

    Parse.ly is a next-generation semantic platform built for the needs of large-scale online publishers. We use proprietary information extraction algorithms to process all content on a site, indexing a publisher's articles by topic, author, section, and publication date. We then marry this information with traffic and social data to understand what is in demand and why. Dash gives publishers a level of insight about what their users want to read, how their content is changing over time, and what they can do to drive additional revenue that no other analytics tool on the market compares with.